#369: From Prison to Purpose with Erik Salzenstein
The Jay Ferruggia Show
Jay Ferruggia
4.9 • 1.6K Ratings
🗓️ 2 March 2021
⏱️ 54 minutes
🧾️ Download transcript
Summary
As a young man Erik Salzenstein struggled and battled with drug addiction, anxiety and greed. His life spiraled out of control and he found himself in a courtroom facing prison time.
While serving his 4 years he made a decision to do whatever it was going to take to transform his life, and that's exactly what he did. He spent his time relentlessly pursuing personal development and creating the future self he wanted to be.
After regaining his freedom, Erik realized that he had a burning desire to help other people create massive improvements in their lives. Now he's on a mission to share his story and help people create the solid foundation they need to experience higher levels of achievement.
Whether you're a coach who wants to learn how to share your message with the world, or you're someone who is in need of your own life transformation, this episode will help put you on the right path. Listen as we discuss:
- How his high school "weed network marketing biz" led him down the wrong path. [4:32]
- Why the desire to feel needed and wanted became a dangerous thing. [7:02]
- The day he found himself in a courtroom facing prison time. [9:26]
- How he started changing his life while still behind bars. [12:36]
- How did he find his purpose in life after getting out? [17:13]
- Two questions that have helped him achieve success. [19:50]
- How did he start out as a coach and eventually build his biz to $20k per month? [21:13]
- The 50/50 split between ordinary and extraordinary. [23:55]
- The mistakes and self-limiting beliefs of most new coaches. [25:59]
- How to price your services and avoid buying things you don't need yet. [29:46]
- The basics you SHOULD focus on if you want a successful start. [35:30]
- Should you be ultra specific with your niche and avatar? [39:56]
- Why you shouldn't be scared to charge what your work is worth. [44:04]
- How do you create content that sells in 2021? [46:42]
- Do you need coaching to be a great coach yourself? [50:52]
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Transcript
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| 0:00.0 | What's up guys, this is Renegade Radio I.M.J. Faroujie here to help you unleash your stronger |
| 0:16.2 | self with the help of my guest today, Eric Salzenstein. |
| 0:20.0 | He's going to tell his story of how he went from prison to purpose, give you guys all kinds |
| 0:24.7 | of inspiration, motivates, motivation, some great ideas on how to make more money and who |
| 0:29.6 | doesn't want to do that. |
| 0:31.6 | We are brought to you by Bel Campo, the highest quality meat on the planet. |
| 0:37.4 | I just want to tell you a little bit about Bel Campo, I want to read something from them. |
| 0:40.4 | From them directly, Bel Campo says, at Bel Campo, you could say we're a little obsessed |
| 0:45.2 | with health. |
| 0:46.2 | In fact, we're so into it, we had our meat independently lab tested to learn just how |
| 0:49.8 | healthy it is. |
| 0:51.1 | Turns out that by prioritizing the health of our animals and the health of the planet, |
| 0:54.8 | we're prioritizing our health too. |
| 0:57.3 | Bel Campo's animals are raised slowly and naturally on acres of organic, regenerative, |
| 1:03.5 | regeneratively farmed pastures where they're free to roam and graze. |
| 1:09.4 | When you raise animals this way, it changes everything. |
| 1:11.8 | It's a difference you can see. |
| 1:13.6 | All their meats are independently tested for purity and nutritional data. |
| 1:17.0 | They post their reports, updated every quarter directly on their website. |
| 1:21.4 | These all 100% grass-fed beef that averages a 1 to 1.2 omega-3 to 6 ratio. |
| 1:29.0 | While conventional beef has a ratio of 1 to 30, not all 100% grass-fed beef is created |
| 1:36.0 | equally. |
... |
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