Hi, it's Mimi. Welcome to our new weekly Mimi moments, a new series focusing on short impactful

excerpts from some of the most powerful conversations that I've had on the show.

I hope it elevates your day, and if you want to hear the whole episode there's a

link in the show notes. Thanks for listening. Enjoy. Knowing your brand is so

much more than understanding how to build a website or show up on Instagram.

It's knowing your value and it's knowing what makes you you

and being able to communicate that into the world in any way you need to

and that is a superpower that changes people's lives.

I love how you've made your business about personal growth.

I'm obsessed with all of that kind of stuff and I think it's pretty essential for longevity when someone's trying to create a brand.

So do the people that work with you want to be entrepreneurs or who do you work with?

So wonderful questions.

So most of our clients are entrepreneurs,

they're executives, they're CEOs,

their founders, they're solopreners,

their creatives.

We're industry agnostic meaning we work with like basically

anyone from anywhere. So from technology to medical to law to real estate to life

coaching to you know bloggers to all of them to be honest but what's really amazing so they come

to me to help them build their platforms right that's what's what we are technically, you know, doing for all of them. So if you're

interested in becoming an Instagram influencer or like a YouTube celebrity, we're not your agency. That's not what we do do that's not what we're in it for

we're in it to help build the platforms of great minds and thought leaders and so

...