coach them towards their future-based identity, asking them really challenging questions,

right? Like, who taught you to think this way? Or why are you doing it this way? Having them think,

you know, it's more about an identity transformation that it is purchasing a product. And then what's

important is your willingness to also handle objections because you're going to get objections when

working with clients all the time. Oh, I'm not able to do this

because of this or I wasn't able to check in because of that or, man, I don't think I can do this

because of this. You have to learn how to reframe and challenge objections consistently because if

you're not pushing your clients, what are they even paying you for?

Yo, welcome, guys. Going to talk today all around three tips to allow you to give more value to your

clients without adding more time.

And this is going to lead to higher customer satisfaction, higher retention, higher upsells,

community, you know, better communities.

And ultimately, that's what we're after, right?

Because we want to have the goal and intention to be able to raise the value of our services. Therefore, we can raise the value of our prices or the

actual prices that we charge. We can work with fewer clients for more money and who get better

results. That's how you build a sustainable coaching business. So I'm going to run through the three

tips here. Okay. But first, where did this, where did this all come from? Well, Aaron and I, my wife and business partner, you know, we started our online coaching

businesses back in 2013 when it was still kind of the Wild West. She began actually before I did

a couple of years. And it was very much like deliver, you know, meal plans through email,

give, you know, random random text communication, email communication,

like no real structure systems or anything like that.

It was very like bro-y Wild West, like nobody knew what they were doing.

...