361: Building The Line - How Raisa’s Growing A Business And Increasing Her Net Worth
The Clever Girls Know Podcast
Bola Sokunbi
4.8 • 898 Ratings
🗓️ 11 March 2025
⏱️ 45 minutes
🧾️ Download transcript
Summary
On this podcast episode, Raisa Martin @rvisv founder of stationery company, The Line, joins us to share how she's building her business, and increasing her net worth!
Raisa is a content creator and an entrepreneur. While balancing a full-time 9-5 in the e-commerce industry, she decided to start her own e-commerce brand, The Line, all around stationery and planner tools that elevate the full potential of women around the world.
In 2022, she started her YouTube channel talking all about personal finances and her small business. In just 2 years, she has grown a community of like-minded individuals with a primary focus of personal finances and entrepreneurship.
THE LINE DISCOUNT CODE:
- Raisa has generously offered the Clever Girl Finance audience 10% discount on all purchases made at The Line using the following link: https://thelineshop.ca/clever-girl10
WHAT RAISA DISCUSSED:
- The inspiration behind starting The Line and the transition into entrepreneurship while working a 9-5.
- Challenges faced in launching an e-commerce brand and strategies used to overcome them.
- Balancing a business, content creation, and a full-time job.
- Strategies for growing The Line and standing out in the competitive stationery and planner space.
- The motivation behind sharing her financial journey on YouTube.
- How financial transparency has helped build trust and connection with her audience.
- Her journey of increasing net worth and the key steps taken to build wealth.
- The role of entrepreneurship in her financial growth.
- Top financial tips for entrepreneurs just getting started.
- The biggest surprises from documenting her business and financial journey online.
- Staying motivated and consistent while growing a business and managing finances.
AND SO MUCH MORE
HOW TO KEEP UP WITH RAISA:
- On Social media: @rvisv
- Via her website: raisamartin.com
- Check out The Line: https://thelineshop.ca/
❤ Get the best-selling Clever Girl Finance Books: clevergirlfinance.com/books
❤ Get access to 30+ free courses, worksheets, savings challenges, and our favorite banking resources: clevergirlfinance.com/course-packages
❤ Read the Clever Girl Finance Blog: clevergirlfinance.com/blog
❤ Follow us on Instagram: instagram.com/clevergirlfinance
Transcript
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| 0:00.0 | Hello everyone and welcome to the Clever Girls No Podcast. This is Bola Shokunbi. I'm the founder and CEO of Clever Girl Finance. |
| 0:11.9 | The Clever Girls No podcast is a podcast for women offering a space for conversations around personal finance, business, life, and living. I'd love for you to subscribe to this podcast |
| 0:23.5 | and you can do that everywhere you listen to your podcast episodes. And if you love what you |
| 0:28.1 | listen to, head on over to iTunes and leave a review so that other amazing women just like you |
| 0:33.5 | can find this podcast as well. I'd also love for you to stop by clevergirlfinance.com. |
| 0:40.2 | We have new content on the blog multiple times a week. |
| 0:43.7 | We have over 30 plus free courses. |
| 0:46.5 | Plus when you sign up for a course, you can talk to a Clever Girl Finance mentor for |
| 0:50.5 | free to get encouragement, motivation, or if you just want to have an open, |
| 0:55.9 | no shame, no judgment, girl talk. |
| 0:59.7 | Finally, check out our YouTube channel. |
| 1:02.2 | Just search Clever Girl Finance on YouTube. |
| 1:05.9 | And if you don't already follow us on Instagram, |
| 1:08.3 | you can find us at Clever Girl Finance. Okay, so let's get into today's |
| 1:13.4 | episode. Hi, Reza. Hi, Bola. How are you? I'm doing great. Welcome to the Clever Girls No |
| 1:20.5 | podcast. Thank you so much for having me. It's such an honor to be here. I am so excited to have you |
| 1:26.3 | on here. I'm a huge fan of your business |
| 1:28.8 | and your products. I am also a customer. And it's so funny that I've been a customer for a |
| 1:35.3 | couple of years, but I never connected the dots. And I randomly discovered you on YouTube. |
| 1:40.1 | Yes. I'm happy to have you here. You're going to talk to us about how you have grown your business, |
| 1:46.6 | sharing your financial story and how you've been working to increase your net worth. So I'm just |
| 1:51.4 | going to have you introduce yourself, tell everybody who you are and what you do. |
... |
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