4.9 • 816 Ratings
🗓️ 15 July 2024
⏱️ 27 minutes
🧾️ Download transcript
As competition intensifies on Amazon, it's crucial to elevate your game. To identify your strengths and weaknesses, a SWOT analysis is essential. If you're struggling to achieve the desired results, it's likely due to a gap in the necessary skills for success. In this episode, I discuss the importance of conducting a SWOT analysis and how it can help you understand your business better and pinpoint areas for improvement.
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0:00.0 | The business model doesn't work because you don't work. So you need to do a SWAT analysis |
0:07.0 | to really identify what are your strengths and weaknesses? Are you good at developing products? |
0:12.8 | Are you good at identifying opportunities? You have an eye for branding. All these are big parts |
0:17.2 | of being successful with an Amazon brand or an e-commerce brand in general. And again, as |
0:20.9 | things get more and more competitive over time, which every business does, it just means that you |
0:25.1 | have to be that much better. |
0:32.7 | What's up, guys? You're listening to or watching another episode of Selling on Amazon with Andy Isam. |
0:39.5 | Things don't work because you don't. |
0:43.4 | I was inspired to record this podcast episode by listening to a podcast episode from Alex Hormose. |
0:49.8 | If you don't know who Alex Hormosey is, it's one of the leaders in online business sales and marketing. |
0:54.8 | He's written some really good books that I highly recommend to a lot of people that I talk to. |
0:58.8 | But in one of his recent podcast episodes, he was talking about this topic that the business |
1:04.7 | model that you may be attempting doesn't work because you don't work. And it was really eye-opening to me because I've tried |
1:14.2 | tons of online business models over the years. I've gotten into blogging, YouTube channels, |
1:20.6 | podcasting, courses, coaching, consulting, all sorts of different business models, drop shipping. |
1:27.1 | And I would say over the past 10 years |
1:29.3 | or so, I've, in my journey, I should say, of attempting these different business models, |
1:35.1 | I've learned that some of the business models that I've attempted didn't work for me, |
1:41.0 | but not because there was something inherently wrong with the business model, |
1:46.2 | but that I just wasn't capable. I wasn't skilled enough to be successful with that business |
1:53.3 | model during that time in those circumstances. There's a lot of examples of this that we see. |
2:00.1 | And you may be an example of this. There might be |
... |
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