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The Game Changing Attorney Podcast with Michael Mogill

350. 5 Years of Game Changers: You Won’t Believe What They Did to Win

The Game Changing Attorney Podcast with Michael Mogill

Michael Mogill

Entrepreneurship, Marketing, Management, Business

5.0539 Ratings

🗓️ 1 April 2025

⏱️ 52 minutes

🧾️ Download transcript

Summary

Welcome to a landmark episode of The Game Changing Attorney Podcast! Today marks five years. Five years of conversations that have challenged convention, inspired action, and elevated what’s possible in the legal industry. Over this journey, we’ve sat down with the boldest thinkers and most innovative leaders — the ones who aren’t just playing the game, but changing it. And to celebrate this milestone, we’re taking you back through some of the most powerful, perspective-shifting moments we’ve shared on this podcast. Here's what we'll rediscover: Jesse Cole's Revolutionary Approach: His fan-centric strategies with the Savannah Bananas that turned traditional baseball on its head Chris Voss's Negotiating Skills: The art of strategic control and curiosity in achieving successful outcomes John Morgan's Career Wisdom: Insights on navigating pivotal crossroads that define professional growth David Goggins's Relentless Drive: Exemplifying the power of pushing beyond limits and achieving the extraordinary Jan Dils's Bold Advertising Strategies: Daring tactics that challenged and transformed industry norms Thank you for being an essential part of this community. Your commitment to growth, innovation, and bold action is what makes this movement possible. Here’s to the next chapter — to raising the bar, breaking through, and unlocking even greater potential. Let’s dive in and revisit the defining moments that made these first five years unforgettable — and set the stage for what’s next. ---- 00:00 – Introduction: 5 Years of Game Changing Conversations 02:18 – John Morgan on Knowing Your Worth & Taking the Leap 10:42 – Building a Scalable Law Firm with Non-Lawyer Leadership 15:49 – Jan Dils and the Power of Bold Advertising 24:36 – Overcoming Backlash to Build a Brand 30:04 – Jesse Cole on Turning Baseball into Entertainment 36:22 – Creating “You Wouldn’t Believe” Fan Experiences 45:39 – David Goggins on Mental Toughness and Taking Souls 56:44 – Chris Voss: FBI Tactics for Better Negotiation ---- Links & Resources: Jesse Cole Chris Voss David Goggins Jan Dils ---- Listening to this episode but want to watch it? Check it out on Spotify.  Do you love this podcast and want to see more game changing content? Subscribe to our YouTube channel. ---- Past guests on The Game Changing Attorney Podcast include David Goggins, John Morgan, Alex Hormozi, Randi McGinn, Kim Scott, Chris Voss, Kevin O’Leary, Laura Wasser, John Maxwell, Mark Lanier, Robert Greene, and many more. ---- If you enjoyed this episode, you may also like: 188. Liz Wiseman — Impact Players: How to Take the Lead, Play Bigger, and Multiply Your Impact 293. Elite Athletes — The Mental Edge: How Champions Overcome The Impossible 339. AMMA — The Growth Blueprint: What It Takes to Build a 7, 8, and 9-Figure Law Firm

Transcript

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0:00.0

So you've got to just realize that just because you're a lawyer and it's a law firm, does it mean that the business side has to be run by lawyers who many cases are not good business people and have other things to do?

0:18.0

Welcome to episode 350 of the Game Changing Attorney Podcast.

0:21.9

Five years ago, we launched this podcast with one goal to help law firm owners think

0:25.7

bigger and play a bigger game.

0:27.3

Today, we're celebrating that journey with five stories of big bats, bold moves, and next

0:31.6

level growth.

0:32.7

The non-lawyers that work for us, they have one job and it's that's what they do every day.

0:45.3

I'm Michael Logel, founder and CEO of Crisp, the nation's number one law from growth company.

0:50.1

I've built my business through practice, not theory. Chris started with just $500 to my name and has grown to over eight figures in revenue

0:56.8

over the last few years, earning a spot on the Inc. 500 list of the fastest growing private

1:01.3

companies in America.

1:02.6

Our approach has been to take everything we've learned about generating massive growth

1:06.0

within our own organization and help the country's most ambitious and committed law

1:09.8

from owners do the same for theirs.

1:11.6

In each episode of this podcast, I sit down with innovative market leaders from the legal industry

1:15.7

and beyond to learn from those who thrive in the face of adversity, challenge the status quo,

1:20.6

and define what it means to be a true game changer. These game changers didn't play by the rules.

1:26.3

They rewrote them. Whether it's in law, business, sports, or in life.

1:29.9

They demonstrated what's possible when you bet on yourself and go all in.

1:33.7

So when I get around you, I'm like a fucking lie detector.

1:37.7

They get around me and they know what they're not doing.

1:40.0

They start to judge themselves without me even saying the word

...

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