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The My Wife Quit Her Job Podcast With Steve Chou

348: How To Design Great Packaging For Your Products With Miriska Harris

The My Wife Quit Her Job Podcast With Steve Chou

[email protected]

Marketing, Business, Entrepreneurship

4.81.4K Ratings

🗓️ 1 April 2021

⏱️ 49 minutes

🧾️ Download transcript

Summary

Today, I’m thrilled to have Miriska Harris on the show. Miriska is the founder of Outlinematic which is a design service catering to e-commerce entrepreneurs. They do box design, packaging, logo designs, you name it and they specialize in e-commerce. In this episode, we’re going to dig deep into e-commerce package design and the right way to do it to maximize conversions. What You’ll Learn How Miriska got into e-commerce and why she started Outlinematic Why packaging is important and the elements of good package design The effects of good packaging on sales How to grow a service based business […]

The post 348: How To Design Great Packaging For Your Products With Miriska Harris appeared first on MyWifeQuitHerJob.com.

Transcript

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0:00.0

You're listening to the MyWipe Quitter job podcast.

0:02.2

The place where I bring on successful bootstrap business

0:04.5

owners and delve deeply into the strategies

0:06.5

they use to grow their businesses.

0:08.4

Today, I'm Riska Harris on the show.

0:10.7

And Riska is the founder of Outline Matic, which

0:13.1

is one of the design services that I use

0:14.9

to do box design, packaging, and logo design.

0:17.3

You name it for my e-commerce store.

0:19.6

And in this episode, we're going to talk about package design.

0:22.7

But before I begin, I want to thank

0:23.9

PostScript for sponsoring this episode.

0:26.0

PostScript is my SMS or text messaging provider

0:28.6

that I use for e-commerce, and now for MyWipe Quitter

0:30.8

job.com, actually.

0:32.3

And it's crushing it for me.

0:33.6

I never thought that people would want marketing text messages,

0:36.1

but it works.

0:37.0

In fact, my tiny SMS list is performing on par with my email

0:40.4

list, which is easily 10x bigger.

0:43.0

Anyway, PostScript specializes in text message marketing

0:45.4

for e-commerce, and you can segment your audience just

...

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