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Side Hustle School

#339 - Cards Against Humanity Inspires Six-Figure Party Game

Side Hustle School

Chris Guillebeau

Small Business, Entrepreneurship,, Entrepreneurship, Careers, Side Hustle, Business

4.73.3K Ratings

🗓️ 5 December 2017

⏱️ 6 minutes

🧾️ Download transcript

Summary

Two friends in their twenties create a “nonsense” party game. Ten years later, they turn it into a side hustle that is now sold at Target.


Side Hustle School features a new story EVERY DAY of someone who started a hustle without quitting their job. You’ll learn how they got the idea, how they overcame challenges along the way, and what the results are.  Share: #SideHustleSchoolShow notes: SideHustleSchool.comTwitter: @chrisguillebeauInstagram: @193countries







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Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting their job. This year, the show includes free guided lessons and listener Q&A several days each week.


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Transcript

Click on a timestamp to play from that location

0:00.0

Hey, sideosool school listeners, welcome back.

0:06.5

My name is Chris Gellibot.

0:08.0

Even in a digital age, board games and card games are seeing a renaissance.

0:12.6

Perhaps you've noticed this yourself, perhaps you've played some board games or card games.

0:16.3

I recently read that on Kickstarter and other crowdfunding platforms, board games now

0:20.0

raise more money than video games do, which is pretty amazing considering how much cost

0:24.3

goes into making a video game.

0:25.9

Now, some of this can be traced to the popularity of cards against humanity, or I suppose you

0:30.3

could say that cards against humanity as a result of this renaissance.

0:33.5

Whatever the story is there, our story today concerns a different party game that two

0:37.2

friends created for fun a decade ago.

0:39.8

Only much later do they think, hey, maybe there's something to this, we should try making

0:43.3

a go of it as a small business.

0:45.2

As you'll hear of that decision led to a massive success, but it all started with something

0:49.0

very silly.

0:50.0

Stay tuned and I'll tell you all about it.

0:52.2

Sometimes running a business can feel like cycling uphill with square wheels.

0:59.2

But zero online accounting software can help predict the future cash flow of your business.

1:07.2

So you can stay one step ahead.

1:09.4

Soon it'll feel more like free-wearing downhill.

1:12.8

On a tandem, what, mate?

1:14.8

With a messer on the back.

...

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