Welcome back to the Boss Pay Podcast.

Okay, with this episode, I wanted to give you something really, really tactical,

and I get asked a lot.

Okay, I want to scale to six or seven figures.

What roadmap do you suggest I follow?

What would you recommend I do?

And so with this episode, what I did was I thought back to,

okay, if I was starting from zero,

if I was starting a new business from scratch, what exactly what I do to hit a million dollars,

I outlined it all and I'm going into detail in this episode for you. I think you're going to love it.

And then before we dive in, I do want to let you know, we are doing something really, really exciting for Black Friday, Cyber Monday. We are doing a wait list right now, so you'll be the first to find out what's actually happening. So if you want to get the wait list, all you've got to do is drop me a

DM at I am Natalie with the letters BFCM for Black Friday Cyber Monday, BFCM.

Drop me a message on Instagram at I am Natalie.

I'm going to ask you a couple of questions and add you to the wait list that fits you.

And then I'm going to send you your personalized offer on Black Friday.

You're going to want to do this because not what you think. I think you might

be expecting a completely different strategy but I'm going to be completely honest with you and I'm going to give you the exact

roadmap I'd follow if I was starting a business from scratch. So I would firstly think about my offer and when I'm thinking about my offer I would go into so much detail I would create one offer and I would really dial it in and I would make sure that it's very niche it's appealing to a very very specific kind of person.

So if I was creating a new business I think about what am I selling what is the thing that I'm going to sell and I would

spend a lot of time on getting so clear on that offer it's not you know the name the price

the description it's really thinking, how is this product going to transform people's lives?

Why is this something people cannot live without? Why am I the best person positioned to sell this thing? So I'd really think in detail about what I'm creating and I would just create one offer, one product. Now I see a lot of conflicting advice here and I

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