336 - The 3.5 Percent Rule - Erica Chenoweth (rebroadcast)

You Are Not So Smart

Health, Mental Health, Education, Culture, Mind, Psychology, Brain, Science, Neuroscience, Social Sciences, Business, Society & Culture

4.6 • 1.8K Ratings

🗓️ 30 March 2026

⏱️ 64 minutes

🔗️ Recording | iTunes | RSS

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Summary

If you want to create a movement that can change the national status quo, you don't need half the country, you only need 3.5 percent of the population to join – but there are some caveats.

Transcript

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0:00.0	You can go to Kitted K-I-T-T-E-D dot shop and use the code Smart50, S-M-A-R-T-5-0 at checkout,
0:09.0	and you will get half off a set of thinking superpowers in a box.
0:14.3	If you want to know more about what I'm talking about, check it out.
0:17.0	Middle of the show.
0:26.7	Music Check it out. Middle of the show. On down into the middle of the show.
0:30.9	The cool thing of the happy, they went fire.
0:34.6	And then talking about the power of a gospel.
0:43.9	The cool thing of a happy, they went fire. Welcome to the You Are Not So Welcome to the You Are Not So Smart podcast, episode
0:47.4	336
0:49.3	336 Hey there. My name is David McRaney. This is the You Are Not So Smart podcast, and I have a very bad cold.
1:11.7	So this week, I'm replaying an episode from last year, which this very moment is perhaps
1:18.5	even more relevant than it was when it first ran.
1:22.5	I'm recording this audio the day after the second set of King's demonstrations, a series of protests across the United States that by the most recent estimates were attended by 8 million people, possibly 9 million, and 33 separate events across all 50 states.
1:42.3	That makes this protest the largest single day protest in the
1:47.0	history of the nation. Like by comparison, the Tea Party protests in 2009, 311,000 participants.
1:55.6	The Vietnam War protests in Washington, D.C. back in 1965, 500,000 people.
2:02.4	So yeah, 8 million people.
2:04.6	This is historic.
2:06.4	And you may be wondering, no matter the size of the protest, do protests like these,
2:12.1	peaceful, nonviolent speaking your mind in mass, letting your opinion be known in record
2:16.7	numbers publicly
2:17.6	with signs with news coverage and all the rest does it do anything what impact does
	...

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