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Founders

#331 Christian Dior

Founders

David Senra

Technology, Business, History, Entrepreneurship

4.82.4K Ratings

🗓️ 18 December 2023

⏱️ 61 minutes

🧾️ Download transcript

Summary

What I learned from reading Dior by Dior: The Autobiography of Christian Dior and Creators by Paul Johnson.  ---- Get access to the World’s Most Valuable Notebook for Founders by investing in a subscription to Founders Notes ---- (4:00) The Taste of Luxury: Bernard Arnault and the Moet-Hennessy Louis Vuitton Story by Nadege Forestier and Nazanine Ravai. (Founders #296) (5:00) Opportunity is a strange beast. It frequently appears after a loss. (6:00) Dior was a nobody in his forties, with nothing in his design career to suggest genius. (6:00) When you read biographies of people who've done great work, it's remarkable how much luck is involved. They discover what to work on as a result of a chance meeting, or by reading a book they happen to pick up. So you need to make yourself a big target for luck, and the way to do that is to be curious. Try lots of things, meet lots of people, read lots of books, ask lots of questions. — How To Do Great Work by Paul Graham. (Founders #314) (7:00) Dior told him: “I am not interested in managing a clothing factory. What you need, and I would like to run, is a craftsman’s workshop, in which we would recruit the very best people in the trade, to reestablish in Paris a salon for the greatest luxury and the highest standards of workmanship. It will cost a great deal of money and entail much risk.” (8:00) He spat in the face of postwar egalitarian democracy and said, in so many words, “I want to make the rich feel rich again.” His first collection turned out to be the most successful in fashion history. (18:00) I envisioned my fashion house as a craftsman’s workshop rather than a clothing factory. (19:00) A fortune teller tells Dior he must do found his fashion house in spite of his fears and doubts: She ordered me sternly to accept the Boussac offer at once. You must create the house of Christian Dior, whatever the conditions, she told me. Nothing anyone will offer you later will compare with the chance which is open to you now. (22:00) Dior said Balenciaga was "the master of us all" — Balenciaga (Founders #315) (26:00) Gossip and malicious rumors are worth more than the most expensive publicity campaign in the world. (29:00) The most passionate adventures of my life have been with my clothes. I am obsessed with them. (30:00) When asked what was the best asset a man could have, Albert Lasker replied, ‘Humility in the presence of a good idea.’ It is horribly difficult to recognize a good idea. I shudder to think how many I have rejected. Research can’t help you much, because it cannot predict the cumulative value of an idea. — Ogilvy on Advertising by David Ogilvy. ---- Get access to the World’s Most Valuable Notebook for Founders by investing in a subscription to Founders Notes ---- “I have listened to every episode released and look forward to every episode that comes out. The only criticism I would have is that after each podcast I usually want to buy the book because I am interested, so my poor wallet suffers.” — Gareth Be like Gareth. Buy a book: All the books featured on Founders Podcast ---- Founders Notes gives you the ability to tap into the collective knowledge of history's greatest entrepreneurs on demand. Use it to supplement the decisions you make in your work.  Get access to Founders Notes here.  ---- “I have listened to every episode released and look forward to every episode that comes out. The only criticism I would have is that after each podcast I usually want to buy the book because I am interested so my poor wallet suffers. ” — Gareth Be like Gareth. Buy a book: All the books featured on Founders Podcast

Transcript

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0:00.0

Back in 2019, one of the co-founders of my favorite app, the best app I pay for, I literally could not make the

0:06.4

podcast without it is called Reedwise. I've been talking about it for years, I've been tweeting about it for years,

0:11.1

every single interview on other people's

0:13.7

podcasts I go on I talk about this and I did this way before I knew I was going to

0:17.3

partner with them on my own product so I built this product with Reedwise it's

0:21.2

called Founders Notes you can see it at Founders Notes.com and it's Founders With an ask just like the

0:26.2

podcast so Founders Notes.com.

0:28.0

I got a DM from Tristan in 2019 and he was the one that made me aware of

0:32.3

Reedwise.

0:33.0

It was perfect and the reason it was perfect is because I have way more highlights and notes

0:38.0

on my books than most people do.

0:39.5

So I have over 20,000, over the years I've added over 20,000 highlights and notes for all the books that I read for the

0:45.9

podcast to the ReedWise app. And so, and the reason I do that is because I'm able to search everything that I've ever done.

0:54.0

I use this every day, I search it every day.

0:56.3

It really is the world's most valuable notebook for founders.

1:00.3

So I contacted the founders of Reedwise and said, hey, can we do this? Can we actually do this project together?

1:06.6

I want to make my own version. I want people to have access to everything that I see.

1:11.3

Literally, if you signed up at Foundersnotes.com you are able to search and see every single one of my highlights and notes. It's exactly what I see.

1:19.0

And so as an illustration of just one of the ways that I use this is at the end of this

1:23.6

episode I'm going to include this 20 minute episode I made where somebody

1:28.9

asked me like how did history's greatest entrepreneurs think about hiring.

1:32.6

And anytime I'm asking like that, anytime I'm making a podcast,

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