323. Landing $100K in Corporate Contracts in 90 Days

Cubicle to CEO

Ellen Yin

Entrepreneurship, Business, Marketing

5.0 • 580 Ratings

🗓️ 3 November 2025

⏱️ 44 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

When Dr. Taryn Fletcher walked away from her six-figure leadership career in education, it wasn’t because she failed—it was because she outgrew it. Within just 90 days of starting her business, she turned her professional network and reputation into $100,000 in corporate contracts. Three years later, her business had generated over $1 million in revenue—all through organic visibility and relationships built long before she became an entrepreneur. Taryn calls this leveraging leadership equity—using the skills, credibility, and connections you’ve already built to create new opportunities. By positioning herself as a thought leader through her TEDx talk, bestselling book, and consistent visibility, she built trust that converted into demand. In this case study, you’ll learn how Taryn turned her corporate influence into a seven-figure brand—and how you can use the same principles to power your own career or business pivot. Listen to Dr. Taryn's free private podcast, Be Brave Enough: ⁠https://www.drtaryn.co/clarity⁠ Connect with Dr. Taryn: https://www.drtaryn.co/ Linkedin: https://www.linkedin.com/in/drtarynco/ Get our Perfect Podcast Pitch template: https://www.cubicletoceo.co/offers/obPiv8Np/checkout Iconic business leaders all have their own unique genius. Take this quick 10 question quiz to uncover your specific CEO style advantage: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://cubicletoceo.co/quiz⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ If you enjoyed today's episode, please: Post a screenshot & key takeaway on your IG story and tag me ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@missellenyin⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ & ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@cubicletoce⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠o so we can repost you. Leave a positive review or rating at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.ratethispodcast.com/cubicletoceo⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Subscribe for new episodes every Monday. Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

Click on a timestamp to play from that location

0:00.0	AI is incredible. They can teach you how to fry an egg and even write a poem, pirate style.
0:07.0	But it knows nothing about your work. Slackbot is different. It doesn't just know the facts.
0:14.0	It knows your schedule. It can turn a brainstorm into a brief and it doesn't need to be taught.
0:20.0	Because Slackbot isn't just another
0:22.4	AI. It's AI that knows your work as well as you do. Visit Slack.com forward slash meet Slackbot
0:28.8	to learn more. You're listening to Cubicle to CEO, episode 323. When Dr. Taryn Fletcher walked away
0:35.4	from her six-figure leadership career in education, it wasn't
0:38.7	because she failed.
0:39.9	It was because she had outgrown it.
0:42.0	Within just 90 days of starting her business, Terran turned her professional network and
0:46.2	reputation into $100,000 in corporate contracts.
0:50.4	Three years later, her business has generated over $1 million in revenue all through organic
0:55.4	visibility and relationships built long before she became an entrepreneur.
0:59.8	Terran calls this leveraging leadership equity, using the skills, credibility, and connections
1:04.7	you've already built to create new opportunities.
1:08.1	By positioning herself as a thought leader through her TEDx talk, best-selling
1:11.7	book, and consistent visibility, she built trust that converted into client demand. In this case study,
1:17.7	you'll learn how Terran turned her corporate influence into a seven-figure brand and how you can
1:23.0	use the same principles to power your own career or business pivot.
1:35.3	Welcome to Cubicle to CEO, the podcast where we ask successful founders and CEOs,
1:37.7	the business questions you can't Google.
1:39.5	I'm your host, Ellen Yin.
	...

Please login to see the full transcript.

Previous episode | Next episode

Disclaimer: The podcast and artwork embedded on this page are from Ellen Yin, and are the property of its owner and not affiliated with or endorsed by Tapesearch.

Generated transcripts are the property of Ellen Yin and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.