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Cubicle to CEO

32. Single Mom Start-Up: How To Grow + Bootstrap Your Small Business When You’re Not Yet Profitable

Cubicle to CEO

Ellen Yin

Business, Marketing, Entrepreneurship

5.0580 Ratings

🗓️ 9 March 2020

⏱️ 33 minutes

🧾️ Download transcript

Summary

You know I love bringing you the wisdom of successful entrepreneurs who have - so to speak - already made it, but I also think there is so much value in learning from entrepreneurs who are actively working in the trenches to build their business. I recently got to chat with my sweet friend, Lauren Strain, a 29 year old single mom and founder of newly launched company, “Pollumination", a collection of eco-chic candles + ceramics. Lauren actually created a few custom tumblers for me before, and besides the fact that her products and packaging are so beautifully made, she also has a huge heart for giving back. A portion of all her proceeds goes to the Pollinator Partnership in San Francisco, California to support bee conservation. Lauren shares with us the hardest parts of transitioning from a service based business as a photographer to now a products based business, why she chose to make giving back a key element of her business model from the beginning, and how to keep growing + investing back into your business, even when you’re self-funding everything and not turning a profit yet.P.S. Lauren wants to share the love with you all! Get 20% off your order of $75 or more with code “ELLEN” at checkout: pollumination.com Connect With Lauren: 1. www.pollumination.com 2. fb.me/pollumination 3. Instagram: @pollumination If you enjoyed today's episode, please: Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday  ----- FREE RESOURCES:Service-based entrepreneurs, are you tired of being on the content hamster wheel + hustling for more followers without more income? I created a FREE, on-demand training just for you on how to use my step-by-step client attraction system to create your first $10K month, WITHOUT a large audience or complicated marketing strategies! Claim your bonus gift by watching now: ellenyin.com/class Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

Click on a timestamp to play from that location

0:00.0

You're listening to the Kewikolda CEO podcast, episode 32. You know I love bringing you the wisdom of

0:06.3

successful entrepreneurs who have, so to speak, already made it. But I also think there is so much

0:12.1

value in learning from entrepreneurs who are actively working in the trenches to build their

0:16.6

businesses. So I'm really excited about today's conversation because I recently got to chat with

0:22.6

my sweet friend Lauren Strain, a 29-year-old single mom and founder of newly launched company

0:28.5

Pallumination, a collection of eco-cheek, candles, and ceramics. Lauren actually created a few

0:34.9

custom tumblers for me before, and besides the fact that her products and packaging are so beautifully made, she also has a huge heart for giving back.

0:43.2

A portion of all her proceeds goes to the Pollinator Partnership in San Francisco, California to support the conservation.

0:51.0

Lauren shares with us today the hardest parts of transitioning from a service-based business as a photographer

0:56.4

to now a product-based business, why she chose to make giving back a key element of her business model

1:02.3

from the beginning, and how to keep growing and investing back into your business,

1:06.6

even when you're self-funding everything and not turning a profit yet. Let's dive in.

1:19.1

Welcome to the Cibicle to CEO podcast. I'm your host, Ellen. Each week on this podcast,

1:24.9

learn from the best and brightest in business who have paved their way to the top of the corporate and entrepreneurial worlds, as well as those new to the CEO game, like myself, who are working in the trenches to build our empires.

1:37.2

Listen in as these leaders impart their wisdom, inspiration, and encouragement to empower you to become the CEO of your dream business and life.

1:54.9

Listen, friend, if you are a struggling service-based entrepreneur and you are tired of being in the client-chasing cycle.

2:01.0

I want to help you get out of it. So I created a free training teaching you how to use my

2:06.3

step-by-step consistent clients' cash flow system to make your first $10,000 month without

2:12.1

building a large audience, posting more or running expensive ads. If you want to simplify your online marketing strategy,

2:19.2

you can grab your free seat and watch this on-demand training by going to ellenyn.com slash

2:25.1

class. You'll get a bonus gift just for attending. So again, go to ellenyn.com slash class

2:31.3

or click the link in the show notes.

...

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