4.7 • 4.1K Ratings
🗓️ 25 March 2019
⏱️ 46 minutes
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0:00.0 | This is the mistake we make in business all the time. |
0:03.4 | We think if we run a good business, people will talk about it, but they don't, because |
0:06.6 | they expect you to be good. |
0:08.4 | And your competition is also good, or they wouldn't be in business. |
0:12.3 | Helping business leaders grow themselves. |
0:14.3 | They're team, and they're profits. |
0:17.8 | This is on trade leadership. |
0:20.2 | Now here's your host, Ken Colman. |
0:24.2 | Coming to you from the music city, this is the broadcast of leaders, by-leaders, four |
0:28.9 | thank you so much for joining the conversation. |
0:31.4 | Here's what we've got coming up. |
0:32.6 | Jay Barr is our feature conversation. |
0:34.3 | He's got a new book out entitled Talk Triggers. |
0:37.1 | The book is all about word of mouth marketing, specifically how you can give your customers |
0:41.7 | a memorable story to tell about you. |
0:44.6 | That's how word of mouth takes off. |
0:46.0 | Jay's a return guest. |
0:47.7 | This guy has great content. |
0:49.2 | And I enjoyed this conversation. |
0:50.7 | In the book so much, I immediately took it over to my marketing team and said, read this. |
0:55.9 | Let's get back together in a month, and let's figure out how to do this really, really |
0:59.4 | good stuff. |
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