310: Pulp Design Studios® : How To Attract a Licensing Deal

A Well-Designed Business® | Interior Design Business Podcast

LuAnn Nigara

Business, Design, Arts

4.8 • 786 Ratings

🗓️ 27 March 2018

⏱️ 65 minutes

🔗️ Recording | iTunes | RSS

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Summary

Welcome to the show! We are really delighted today to have Beth Dotolo and Carolina Gentry back again! (Episode #176) These brilliant ladies run a truly amazing design firm, Pulp Design, both in Seattle and in Dallas and on the show today they have some really fun news to share with you! They are about to realize a dream that they've had since starting their business eleven years ago. They are super-excited to finally be launching a licensed fabric collection with S Harris! Listen in now to get the latest! The work of Pulp Design has been recognized and published by Architectural Digest, The Traditional Home and New York Times Magazine. Both Beth and Carolina have been recognized as rising stars in interior design by Fashion Group International and they have both won awards for their fabulous work. Listen in to find out what this dynamic duo has to share with you today. Show highlights: All about the launch of their licensed fabric collection. As designers, Beth and Carolina have always wanted to have a product of their own. How they were approached by the creative director of S Harris. Why S Harris wanted to partner with Carolina and Beth. Creating a quality brand. The way that these two dynamic ladies like to think strategically. What their fabric line is like. Where the inspiration for the fabric designs came from. The whole process of creating the patterns. The inadvertent creation of the design for their fabric collections. The awesome experience of being accepted to collaborate with S Harris. Looking for the right kind of company to align with, as a small firm. Red flags to look out for when offered an opportunity to collaborate. Beth and Carolina's cautious approach to growing their business. The great support that they get from their team. Successfully expressing their brand through all the employees in their company. Taking the time to reflect on the values of your company- before working with anyone. Carolina and Beth's principal of quality completion. Creating success by getting to really know yourself. Get your invitation to their VIP preview event at High Point. (Details on their website pulpdesignstudios.com) Links: Website and SM: Pulp Design Studios Facebook: Pulp Design Studios Twitter: Pulp Design Studios Instagram: Pulp Designs Studios Pinterest: Pulp Design Studios

Transcript

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0:00.0	Have you heard about the exciting new exhibit by the Black Artists and Designers Guild,
0:05.6	which was commissioned by the Cooper Hewitt Smithsonian Design Museum in New York City?
0:11.1	Big news, right?
0:12.6	The Cooper Hewitt's exhibition is called Making Home, Smithsonian Design Triennial.
0:18.2	Now, the batch designers exhibit is titled the Underground Library,
0:23.8	inspired by the Underground Railroad. The Underground Railroad is the clandestine network
0:28.6	established in the early 19th century through which many enslaved African Americans
0:33.6	traveled in search of freedom. This library installation represents a 21st century sanctuary surrounded by art, objects,
0:43.5	artifacts, and books of black legacy.
0:46.9	In reimagining and repurposing the Andrew Carnegie Personal Library,
0:52.7	badge invites you to examine the power of home libraries
0:56.1	and the significance of literacy, remembering that African Americans were denied the right to read
1:02.3	under slavery. I'm honored to share that Window Works in Livingston was asked by badge to create
1:08.7	the flat panels for the windows. We used a custom design fabric
1:12.5	by badge members, and the fabric was fabricated by Stacey Garcia's team at Libatex. So please make a
1:20.0	point to visit this inspired space the next time you are in New York City. The exhibition runs
1:25.5	from November 24 all the way through August 10th,
1:30.0	2025. So you have plenty of time to get this on your calendar. We will put links in the show notes. Welcome to a well-designed business.
1:50.7	My name is Luann Nigara, and I'm so glad you found this podcast.
1:54.5	Together with my husband Vince and our partner, Bill, we have grown our company Window Works from the ground up.
2:00.4	So I know and I understand the challenges you face in running your interior design business.
2:06.6	I also know that your talent alone isn't enough to ensure your success.
	...

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