I guess what I'm saying is if you're trying to create something in certain space,

don't just look at your competitors and try to just do something different from them.

I think, you know, look at other things that are completely separate and get ideas from other things.

Welcome to the day is podcast.

My name is Rachel Hollis and I've built a multi-million dollar media company with a high school diploma and a Google search bar.

Each week we'll share direct, tangible advice or inspiring interviews with the same intention.

These are the tools to change your life.

In today's episode, I am chatting with Jen Williams, the founder and CEO of the popular fitness boutique,

Pop Haseek. We're discussing everything from how to start a small business,

knowing when to franchise, and the power of riding down your business goals. Here's our conversation.

Jennifer, for folks listening who haven't heard of you before,

can you tell us a little bit about your story, your bio, all the interesting tidbits about you?

Sure. My name is Jennifer Williams. I created Pop Haseek in Los Angeles.

Our first studio is opened about eight years ago in LA in the neighborhood of Silver Lake.

We then expanded probably about a year later, we started our second studio and then from there,

I don't know how many, so many locations in LA.

And then we have two in New York City, we have two in San Francisco.

Okay.

So I started it really from the perspective of first wanting something in somewhere to work out that spoke to me.

I had been a professional ballet dancer my whole life. I had kids really young, so I stopped dancing.

I taught Pilates, I taught ballet.

But I had never lived in the world of going to the gym or that type of workout.

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