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Each week when you join me, Podcast One, you're going to chase down our goals, overcome adversity, and set you up for a better tomorrow.

That's or no change. Come on this journey with me. Hi and welcome back. Thank you so much for joining me yet again this week.

So I hope you had a great Thanksgiving. I had an interesting one.

Wednesday, the day before Thanksgiving, I was in the airport with my son. We were heading back to Boston and all of a sudden I'm sitting in a

restaurant feeding my son at you know 4 30 in the afternoon and I look down at

my phone when I get a ping from someone on Instagram posting about my

TED Talk that it was live. Now that might sound exciting to you. It was heart

wrenching to me. Like anything I did a ton of research around how to make a

TEDx talk successful, how to get it to go viral, right? That's the goal is to allow this work that you've done to reach a massive

amount of people and spread that idea worth sharing. So I had researched it so much. I had a very specific game plan and strategy laid out on my living room table.

I had done so much work around this. Now there's some critical pieces.

Timing is everything.

You don't want to be right next to a holiday.

Hello, remember, this is the day before Thanksgiving

when it dropped.

So you don't want to be near a holiday.

You don't want, you want to be on a Monday or Tuesday morning

preferably those are the ones that typically go viral you need to have a very you

know eye-catching type of a title.

So I was really in a tough spot sitting in a restaurant

...