5 • 1.3K Ratings
🗓️ 9 July 2025
⏱️ 29 minutes
🧾️ Download transcript
What if the secret to winning the Kentucky Derby wasn’t pedigree or price—but poop, persistence, and a PhD-level understanding of biomechanics?
Meet Jeff Seder, a Harvard-educated misfit who walked away from Wall Street and into the stables—armed not with a saddle, but with science. In this unforgettable episode of The Proven Entrepreneur Show, host Don Williams uncovers the wild, brilliant, and often hilarious journey of the man who turned the horse racing world upside down.
Jeff didn’t just challenge the status quo—he obliterated it. While the industry obsessed over bloodlines and million-dollar studs, Jeff was measuring heart size, stride efficiency, and yes, even the weight of horse poop. Laughed out of rooms and dismissed as a madman, he spent 30 years building a data empire in secret—until one day, he predicted a Triple Crown winner and proved them all wrong.
This episode is more than a story about horses. It’s about grit, innovation, and the kind of entrepreneurial madness that changes industries. You’ll hear how Jeff:
Built a 48-dimensional AI model before “AI” was cool
Invented medical devices in a cornfield with MIT dropouts
Turned a $155K horse into a $50 million legend
Learned the hard way that success takes decades—and a little chaos
Whether you're a founder, a dreamer, or just someone who loves a good underdog story, this episode will leave you inspired, entertained, and maybe even a little obsessed with horse racing.
Featuring:
Listen now and discover how data, doubt, and dogged determination can change everything.
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0:00.0 | Are you an entrepreneur looking for more free time, more money, or just looking for that success blueprint? |
0:11.6 | The proven entrepreneur is the podcast for you. |
0:14.6 | Host Don Williams and his guests share real success stories from proven entrepreneurs. |
0:19.7 | Here's your host, Don Williams. |
0:24.8 | Hey, Don Williams here with today's episode of The Proven Entrepreneur Show. I got a real treat for |
0:36.0 | you. I got somebody who's had a Kentucky Derby winner, |
0:40.7 | had a triple ground winner, and it's maybe the most accurate predictor of horse race winners |
0:48.0 | on the planet. Jeff Cedar with equine. Tell me again, equine. |
0:56.1 | Biometrics. |
0:57.5 | Okay. |
0:58.1 | Welcome to the show. |
0:59.0 | How are you, Jeff? |
1:00.4 | I'm fine. |
1:01.1 | Thank you for having me, Tom. |
1:02.8 | It's my pleasure. |
1:03.8 | You know, the purpose of this show is for entrepreneurs to hear real stories from other |
1:09.3 | entrepreneurs' lives and to learn. |
1:11.6 | And so I'm thrilled to share your story today. |
1:14.9 | And I'm going to start off with kind of a funny question. |
1:17.5 | I think amongst other means, I think you predicted a Kentucky Derby winner using horse poop and math. |
1:27.3 | Can you tell us what you do? We've not only predicted Kentucky |
1:31.9 | Derby winners. We've had Kentucky Derby winners. We've had two that were second. We've been in the |
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