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The Playbook With David Meltzer

3 Ways to Succeed at Marketing

The Playbook With David Meltzer

David Meltzer, Entrepreneur.com

Careers, Business, Entrepreneurship

4.91.9K Ratings

🗓️ 9 August 2020

⏱️ 9 minutes

🧾️ Download transcript

Summary

Hey everyone! I’ve got a special episode for you today, I am going to share my Collision at Home speech with you. You are going to learn three things that will help you succeed at marketing.  Don’t forget to join me on Friday at 11:00 am PT / 2:00 pm ET for my Free Training. You can text me at 949 298 2905, email me at david@dmeltzer.com or visit https://dmeltzer.com/training.

Transcript

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0:00.0

Hey everyone, I got a special episode for you today.

0:02.8

I'm going to share my collision at home speech with you.

0:06.4

You're going to learn the three things that will help you succeed at marketing.

0:10.8

Don't forget to join me on Friday at 11 a.m. Pacific 2 PM Eastern for my

0:16.9

free free free training and you can text me anytime to join my community

0:21.5

949 298-905 email me at David at demelter.com and of course visit

0:29.3

me to register for training at demelzer.com forward slash training. This is

0:35.4

entrepreneurs the playbook. The best marketing advice for 2020 is three things.

0:40.3

Number one find your frequency two I'm going to teach you about how to capture, amplify, and perpetuate that content or frequency.

0:48.0

And then finally, all about the stage theory.

0:50.6

We've just accelerated the stage theory theories decades. First, find your

0:54.8

frequency is most important today. That's because we now are experiencing what

0:59.4

it's like to share 4.2 billion people with our brands.

1:03.4

And the brands are smaller and they're able to capture

1:06.8

what that frequency is.

1:08.8

What is a frequency?

1:10.0

One is the strength of your signal.

1:12.2

Knowing how far you want your brand to reach

1:15.4

is never more critical than today.

1:18.0

You need to know how strong that signal is

1:20.4

in order to effectuate the spectrum.

1:22.4

The spectrum of a frequency is the pool

...

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