3: From 0 to 100,000 Downloads — App Development, Discovery, and Monetization with Alex Genadinik

The Side Hustle Show

Nick Loper

Business, Education, Entrepreneurship, How To

4.7 • 1.6K Ratings

🗓️ 23 May 2013

⏱️ 62 minutes

🔗️ Recording | iTunes | RSS

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Summary

In Episode 3 of The Side Hustle Show, I'm joined by Alex Genadinik, a smartphone app developer whose apps have been downloaded more than 100,000 times! I love his story because it's about building an audience from scratch and learning along the way. Plus, the cool thing about Alex's apps is they're built to help aspiring entrepreneurs plan, market, and grow their businesses. If all goes well, we'll see tens of thousands of new side hustle enterprises as a result! Subscribe to The Side Hustle Show via iTunes! Subscribe to The Side Hustle Show via Stitcher! In the interview, we talk about: The 4 options for getting an app developed. The importance of listening to your customers. The downsides of outsourcing app development. How to get your apps discovered in the app stores. How to prevent negative reviews. Why business planning is still important, even for the smallest side hustle operations. Why in-app advertising might not be the best monetization strategy. Alex's #1 piece of advice for side hustle entrepreneurs. Mentioned in this episode: GlowingStart.com (Formerly Problemio, where you can find Alex's apps) Elance (to find outsourced app developers) Stack Overflow (helpful developer's forum) Google Keyword Tool The Oatmeal cartoon Tapjoy (mobile ad network) Apptopia (app marketplace) This is the longest Side Hustle Show interview to date, and I feel like we still only just scratched the surface of the fascinating world of apps. If you have any questions for Alex or regarding app development in general, please leave a quick note in the comments below. See you in Episode 4!

Transcript

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0:00.0	This is The Side Hustle Show with Nick Loper, episode 3.
0:03.0	Welcome to the Side Hustle Show, where aspiring part-time entrepreneurs learn how to turn their
0:09.3	side hustle dreams into reality.
0:12.0	Because your 9-to-5 may make you a living but your 5 to 9 makes you alive.
0:17.2	And now your host Nick Loper here
0:28.8	great show for you today we're gonna learn all about app development and sales from a real
0:33.9	tried and true expert in the field Alex Gennednick and sorry if I butcher his name
0:41.1	I'm really excited because I feel like the app market is so huge right now and it's only getting bigger, but it's really something I don't know too much about personally, so I'm eager to learn right along with everything, or right along with everybody else. So Alex is a
0:56.1	mobile developer and founder of Probleemio.com which provides a four app series for startups.
1:04.6	And his apps have been downloaded more than 100,000 times
1:07.8	and have been used to help plan more than 13,000 new businesses already.
1:13.2	So it's awesome, awesome stuff.
1:15.3	Alex, welcome to the show.
1:17.8	Thank you, thank you.
1:19.1	So great to have you on.
1:20.2	I want to get started.
1:21.2	Just can you tell me a little bit about your your
1:24.3	background how you got started in this business? Yeah well I was a developer like
1:29.5	all developers were at once when there was no mobile phones and then at some point you know we all have to just learn
1:36.1	how to make you know create new technology so I just had to make a mobile app to learn it and
1:46.0	it just so happened that I kind of started making a little toy business app and then I noticed that people who were downloading they were trying to use the business planning
1:55.9	feature of it.
	...

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