3 Easy Ways to “Gamify” Your Onboarding Process #1787

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Business, Marketing, Careers

4.6 • 1.4K Ratings

🗓️ 6 July 2021

⏱️ 6 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

In episode #1787, we talk about the effectiveness of gamification and how it can be used to optimize the process of onboarding. The thing about gamification is that it motivates people and if you can tap into it to encourage a client as well as stand out from your competition this will aid your business immensely in the long term. Listen in today and learn how to break down your onboarding journey into a process involving levels with prizes. TIME-STAMPED SHOW NOTES: [00:25] Today’s topic: 3 Easy Ways to “Gamify” Your Onboarding Process. [00:30] Gamifying success in the workplace using Bonusly. [01:01] Breaking down an onboarding process into levels. [01:50] Dangling carrots in front of clients to motivate them to ‘level up’. [02:40] Encouraging referrals as a challenge in the onboarding process. [04:04] How blockchain will factor into gamification in the future. [04:38] Go to marketingschool.io/live to learn about our virtual and live peer groups. Get ad-free listening plus exclusive content with Marketing School Pro. Try for free at www.marketingschool.io/pro Links Mentioned in Today’s Episode: Bonusly Leave Some Feedback: What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review. Connect with Us: Neilpatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

Click on a timestamp to play from that location

0:00.0	Welcome to Marketing School, the only podcast that provides daily top level marketing tips
0:06.4	and strategies from entrepreneurs that practice what they preach and live what they teach.
0:11.8	Let's start leveling up your marketing knowledge with your instructors Neil Patel and Eric
0:16.8	Sue.
0:17.8	All right guys, before we start, we got a special message from our sponsor.
0:24.1	If you want to rank higher on Google, you got to look at your paid speed time.
0:28.6	The faster your website loads, the better off you are with Google's Corvital update.
0:33.2	That makes it super, super important to optimize your site for low time.
0:37.7	And one easy way to do it is use the host that Eric and I use dream host.
0:42.2	So just go to dream host or Google it, find it, check it out.
0:46.2	And it's a great way to improve your low time.
0:48.4	Today, we're going to talk about three easy ways to quote unquote, gamify your onboarding
0:56.0	process.
0:57.3	When we talk about gamifying, you think about when you are playing a game, you're collecting
1:02.8	badges, right?
1:04.3	And for example, when we think about a company at single grade, we use a tool called
1:07.4	bonusly.
1:08.4	And what that does is it shows, like, I can award Neil if he did something great on
1:12.0	the company.
1:13.0	Oh, hey, Neil, here's 100 points, which is basically $10 and you can go buy anything
1:16.7	with it.
1:17.7	And from those points, Neil can win like sheriff or like, you know, top VIP winner or top
	...

Please login to see the full transcript.

Previous episode | Next episode

Disclaimer: The podcast and artwork embedded on this page are from Eric Siu and Neil Patel, and are the property of its owner and not affiliated with or endorsed by Tapesearch.

Generated transcripts are the property of Eric Siu and Neil Patel and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.