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Perpetual Traffic

3 Astonishing Ways Tier 11 Is Using AI Right Now

Perpetual Traffic

Tier 11

Marketing, Business, Entrepreneurship

4.8849 Ratings

🗓️ 3 June 2025

⏱️ 26 minutes

🧾️ Download transcript

Summary

Ralph Burns takes you inside a real Tier 11 agency call to reveal three groundbreaking ways his team is leveraging AI to supercharge Meta and Google ad accounts, streamline client reporting, and fast-track campaign buildouts. From using ChatGPT to rapidly generate Google Ads copy and keyword suggestions to integrating AI into agency-wide reporting frameworks, this episode delivers real, tactical insights you can implement right away. Stick around for the bonus AI method at the end — a client reporting trick that’s not just effective, it’s shockingly simple.

If you're a media buyer, internal marketing lead, or agency owner looking for a competitive edge using AI, this is a must-listen.

Chapters:

  • 00:00:00 – Dive Into Perpetual Traffic: AI Secrets Start Now
  • 00:00:25 – Unlocking the Future: How Tier 11 Uses AI to Scale Smarter
  • 00:02:00 – “Quick & Dirty” Google Ads? Watch ChatGPT Build It in Real-Time
  • 00:07:48 – Imagery That Sells: How the Creative Team Taps AI for Visual Gold
  • 00:09:09 – Turning Strategy Into Scale: Meet the Custom GPTs Behind the Campaigns
  • 00:14:08 – Numbers Don’t Lie: Using AI to Decode Client Data Like a Pro
  • 00:15:09 – AI Builds a Killer Careers Page? Yep, It Just Happened
  • 00:22:01 – The Bonus Hack + What This Means for Your Next Campaign

LINKS AND RESOURCES:


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Transcript

Click on a timestamp to play from that location

0:00.0

Hello and welcome to the perpetual traffic podcast. This is your host, Ralph Burns, and the founder and CEO of Tier 11. So glad you could join us here today. And today's show is a look bit behind the curtain, so to speak, one of our private team calls, just a small group that we had on this individual call, because we record these and then we send them to the entire team so that they

0:22.7

can watch them. But today's call is worthy of an episode here because the three ways in which

0:30.1

we are using AI are absolutely astonishing. And if you're a Google media buyer, a meta media buyer, if you're doing reporting

0:40.2

for clients, for all you agencies, if you're doing any sort of creative, and last but not least,

0:46.6

if you're creating pages on your website, like these are three ultimate hacks that three of our

0:53.7

brilliant team members here at Tier 11 brought to this call.

0:58.0

And now we're going to be sharing with you.

1:00.3

So there is a screen share that goes along with this.

1:02.7

If you're not over on our YouTube channel, as of yet, I don't know why you wouldn't be, but you should be.

1:08.1

Head on over to perpetual traffic.com forward slash YouTube.

1:10.5

You can actually see the walkthroughs of these three individual ways,

1:13.6

plus a bonus way, which we'll get to at the very end.

1:17.8

So stay tuned and watch all the way through to the very end

1:21.6

for that bonus way in which we're using AI.

1:24.2

And it's not what you think.

1:25.3

It's actually, it's using a different methodology to create

1:29.2

reporting. So if you're an agency, definitely hang on to the very end. Or if you're an internal

1:34.6

marketing department, you need to send this to your boss, like reporting to your boss. That is

1:39.6

absolutely killer right there. So today's show, once again, head on over to YouTube at

1:45.4

perpetual traffic.com forward slash YouTube so you can see the screen share. Hope you enjoy

1:49.0

today's show. Take it away, team.

1:53.4

You're listening to Perpetual Traffic.

...

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