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The Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CX

#294: Creating a great post-purchase customer experience with Irina Poddubnaia, Trackmage

The Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CX

The Agile Brand

Business, Marketing

4.9113 Ratings

🗓️ 8 November 2022

⏱️ 22 minutes

🧾️ Download transcript

Summary

Today we’re going to talk about creating a great post-purchase Customer Experience.

To help me discuss this topic, I’d like to welcome Irina Poddubnaia, Founder of TrackMage.

RESOURCES

Learn more about Basecamp, including a free trial here:  https://www.basecamp.com/agile 

The Agile Brand podcast website: https://www.gregkihlstrom.com/theagilebrandpodcast

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Transcript

Click on a timestamp to play from that location

0:00.0

Welcome to season four of the Agile Brand with Greg Kielstrom, where we discuss business

0:05.6

agility through customer experience, employee experience, and digital transformation.

0:10.4

I'm your host, Greg Kielstrom.

0:12.6

The Agile World podcast is brought to you by TechSystems, an industry leader in full stack

0:17.0

technology services, talent services, and real world application.

0:21.2

For more information, go to techsystems.com.

0:24.1

To read more about the topics discussed on this show, you can go to my website at GregKielstrom.com

0:29.5

and read my latest articles or get a copy of my latest book, Meaningful Measurement of

0:34.0

the Customer Experience, now available on Amazon and other retailers.

0:40.7

Before we get started, I'd like to introduce you to a new sponsor of the show, Basecamp.

0:45.6

Throughout my career, whether it was at my own agency or now as a consultant, Basecamp

0:49.8

is what I've always relied on to help keep projects on track, on schedule, and on budget.

0:55.0

It takes a straightforward approach to project management.

0:57.6

It streamlines workflow management and definitely keeps the team in the loop and on top of

1:01.8

ongoing updates, which are all major components in a smooth running operation.

1:06.2

No matter if it's a simple campaign or a multi-million dollar project, Basecamp has been

1:10.2

a key ingredient in the recipe for a successful project and business.

1:14.6

Go to Basecamp.com slash Agile, and sign up today to start a free 30-day trial.

1:19.8

There's no credit card required, and you can cancel online at any time.

1:23.4

If you want to know if Basecamp is right for your team, signing up for that free trial

1:27.1

is the best way to do so.

1:28.8

Remember to go to Basecamp.com slash Agile, that's Basecamp.com slash A-G-I-L-E to get

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