Welcome to the how of business with your host, Henry Lopez, the podcast that helps you start, run and grow your small business. And now here is your host.

Welcome to the how what business. This is Henry Lopez. My guest today is Steve Passinelli. See,

welcome to the show. Thank you so much for having me. I'm excited to be on. Absolutely.

Looking forward to this conversation. It's a topic we have not covered in specific.

My friend and partner, Adam Kirk, and I did an episode at the end of the year about

kind of trends in marketing.

And this was one of the things that we talked about. So I'm looking forward to you sharing your

expertise and experience because we'll chat about your first and experience with using

what we're calling video messages to help you grow your small business,

whether you're sending them through email or text or whatever other tools.

So we're going to chat about that.

How do we use video messaging to build relationships with our prospects and customers?

So Steve Pashinelli is the chief marketing officer at BombBomb.

And BombBomb, what they do is they make it easy to build relationships through email, text, and social media using personal videos.

Before joining BombBomb, Steve was a customer and an advocate of personal videos

for the benefit of his sales team.

And we'll chat about that a little bit.

That's how he came to know about Bomb Bomb and become involved with them.

His career, though, previously has included successful positions as a sales manager,

a vice president of events, and a national speaker.

In fact, Steve is a featured speaker who has delivered presentations

to more than a thousand audiences.

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