291: The Most Important Thing You Can Build in 2020
The Chris Harder Show
Chris Harder
4.9 • 1.5K Ratings
🗓️ 19 December 2019
⏱️ 14 minutes
🧾️ Download transcript
Summary
In This Episode You Will Learn About:
-Why an audience is the most important asset you can build for your business
-How to leverage your audience
-The two different types of audiences: ones you own and ones you rent
-How to build an audience
Resources:
-Money Mindset Courses: thetruthaboutmoney.com
-Entry Level Mastermind: fastfoundations.com
-Elite Level Mastermind: fortheloveofmoney.com/mastermind
Show Notes:
What is the most valuable thing you can build for your business? An audience.
In 2020, we will be doubling down on our audience building efforts, and you should too. Come up with a plan to double down on building a larger, more engaged audience.
It doesn't matter what you sell, whether it's coaching, education, or physical products, building a large, engaged audience will always make it better. So we're going to talk about some strategies to build your audience, the different platforms you should be on, and how to leverage that audience in meaningful ways.
Follow me on social media @ChrisWHarder on Instagram and check out www.ForTheLoveOfMoney.com
Transcript
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| 0:00.0 | because if you don't make this a priority in 2020, the divide between the halves and the have-nots |
| 0:05.0 | is going to be like something you've never seen before. |
| 0:06.9 | You're going to be posting, you're going to be selling, and you're not going to be getting any results |
| 0:10.9 | by the time we're halfway through this next year. |
| 0:13.0 | Welcome everybody, this is for the love of money, |
| 0:21.0 | where we are making you unapologetic about your pursuit of success |
| 0:25.2 | by sharing the tools, tips, and stories of those who have already made it. |
| 0:30.6 | My name is Chris Harder, and each week I will bring you incredible guests in order to prove that when good people make good money, they do great things. Hey everybody welcome back to another incredible mini episode of For the |
| 0:47.4 | Love of Money episodes that I like to call my two cents and today I'm |
| 0:50.4 | going to give you my two cents on the most valuable thing that you can build in 2020 and moving forward and in business I'm not kidding this might be the single most valuable thing that you can build for a lot of |
| 1:05.8 | reasons I think you're going to see why so in 2020 we are hyper intentional |
| 1:20.0 | about doubling down on our audience building efforts. And you should be too. That's right. Starting in January right away, I want you to come up with a plan |
| 1:26.8 | on how you're going to double down your focus, double down your budget, double down your efforts, |
| 1:32.1 | double down your efforts, |
| 1:33.0 | your intentions behind building a larger and more engaged audience. |
| 1:39.2 | And I don't want you to build just one of those things. |
| 1:41.6 | You must have a plan around how am I going to build just one of those things. You must have a plan around how am I going to |
| 1:44.1 | build a larger audience that I have right now and I'm going to explain the types of |
| 1:48.0 | audiences don't worry and how am I going to build a more engaged audience than I have right now. |
| 1:55.0 | So I'll be honest, a great big following with no engagement is borderline worthless to you. |
| 2:01.8 | But the inverse of that is also true. A really, really, |
| 2:04.8 | really small following, especially if you don't control that following and you'll see the |
... |
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