#290: Effective Brand Marketplaces with Adrien Nussenbaum, Mirakl
The Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CX
The Agile Brand
4.9 • 113 Ratings
🗓️ 25 October 2022
⏱️ 19 minutes
🧾️ Download transcript
Summary
Today we're going to talk about brand marketplaces and how brands can utilize them effectively.
To help me discuss this topic, I'd like to welcome Adrien Nussenbaum, Co-CEO and Co-founder, Mirakl.
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Transcript
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| 0:00.0 | Welcome to Season 4 of the Agile brand with Greg Kilstrom, where we discuss business agility through customer experience, employee experience, and digital transformation. |
| 0:10.0 | I'm your host, Greg Kilstrom. |
| 0:12.0 | The Agile World podcast is brought to you by Tech Systems, an industry leader in full-stack technology services, talent services, and real-world application. For more information, |
| 0:21.9 | go to TechSystems.com. To read more about the topics discussed on this show, you can go to my website |
| 0:27.6 | at Greg Kilstrom.com and read my latest articles or get a copy of my latest book, Meaningful |
| 0:33.4 | Measurement of the Customer Experience, now available on Amazon and other retailers. |
| 0:39.9 | Hi, my name is Greg Kilstrom, and I'm the host of the Agile Brand Podcast. |
| 0:43.7 | Today we're going to talk about brand marketplaces and how brands can utilize them effectively. |
| 0:48.9 | To help me discuss this topic, I'd like to welcome Adrian Neustenbaum, co-CEO and co-founder of Miracle. |
| 0:54.7 | Adrian, welcome to the show. |
| 0:56.5 | Thanks, Greg. |
| 0:57.2 | Hi. |
| 0:57.8 | Pleasure to be with you. |
| 0:59.1 | Yeah, looking forward to talk about this topic with you. |
| 1:02.1 | So why don't we start by you giving a little background on yourself, and what led you to |
| 1:07.0 | co-found miracle? |
| 1:08.9 | So asking a French guy to start introducing himself in a time the podcast is a bit of a risk. |
| 1:14.8 | But I was born in Paris. |
| 1:18.4 | I've been an entrepreneur for like more than 20 years. |
| 1:21.5 | This is my third company. |
| 1:23.5 | And I've lived in the U.S. for half of those 20 years. |
| 1:27.1 | Miracle is a SaaS solution that allows retailers, brands, distributors to create their own |
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