#288: Evaluating Digital Partners with Scott Liewehr, CEO of Digital Clarity Group
The Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CX
The Agile Brand
4.9 • 113 Ratings
🗓️ 18 October 2022
⏱️ 25 minutes
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Summary
Today we’re going to talk about how brands should evaluate and assess digital partners to help them accomplish their strategic, marketing, and technology goals.
To help me discuss this topic, I’d like to welcome Scott Liewehr, CEO of Digital Clarity Group.
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Transcript
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| 0:00.0 | Welcome to season four of the Agile Brand with Greg Kielstrom, where we discuss business |
| 0:05.6 | agility through customer experience, employee experience, and digital transformation. |
| 0:10.4 | I'm your host, Greg Kielstrom. |
| 0:12.6 | The Agile World podcast is brought to you by TechSystems, an industry leader in full stack |
| 0:17.0 | technology services, talent services, and real world application. |
| 0:21.2 | For more information, go to techsystems.com. |
| 0:24.1 | To read more about the topics discussed on this show, you can go to my website at GregKielstrom.com |
| 0:29.5 | and read my latest articles or get a copy of my latest book, Meaningful Measurement of |
| 0:34.0 | the Customer Experience, now available on Amazon and other retailers. |
| 0:40.1 | My name is Greg Kielstrom, and I'm the host of the Agile Brand podcast. |
| 0:43.6 | In a special episode brought to you by RDA, we're going to talk about how brands should |
| 0:47.4 | evaluate and assess digital partners to help them accomplish their strategic, marketing, |
| 0:52.3 | and technology goals. |
| 0:54.0 | To help me discuss this topic, I'd like to welcome Scott Lever, CEO of Digital Clarity |
| 0:59.2 | Group. |
| 1:00.2 | Scott, welcome to the show. |
| 1:01.2 | Thanks, Greg. |
| 1:02.2 | Appreciate you having me. |
| 1:03.2 | I'm looking forward to it. |
| 1:04.2 | Yeah, me too. |
| 1:05.2 | Yeah. |
| 1:06.2 | So let's get started by talking a little bit about your company, Digital Clarity Group, |
... |
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