264: Proof to Product with Katie Hunt
The How of Business - How to start, run, grow and exit a small business.
Henry Lopez, Levante Business Group
4.7 • 522 Ratings
🗓️ 22 July 2019
⏱️ 48 minutes
🧾️ Download transcript
Summary
Creative product entrepreneurship with Katie Hunt, founder of Proof to Product. Katie shares her journey from a corporate career to side-hustle, to running her own product-based small business full-time. Do you currently create gift items or other products that you want to grow into a bigger business? She explains (starting at 20:16) the typical process to take product business from idea to getting that product to market. With her current business, Proof to Product, she helps others with launching and growing their small business including pricing and marketing, and determining a business model which may focus on retailing or wholesaling.
Henry Lopez is a serial entrepreneur, small business coach, and the host of this episode of The How of Business show – dedicated to helping you start, run and grow your small business. (TheHowOfBusiness.com)
Transcript
Click on a timestamp to play from that location
| 0:00.0 | Welcome to the How of Business with your host, Henry Lopez, the podcast that helps you start, run, and grow your small business. |
| 0:13.5 | And now, here is your host. |
| 0:15.5 | This is Henry Lopez. Welcome to this episode of The How of Business. My guest today is Katie Hunt. Katie, welcome to the show. |
| 0:23.0 | Thank you so much, Henry. I'm excited to be here. Looking forward to having you. This is a great topic. I think it'll be of interest to a lot of people. We're going to chat about Katie's entrepreneurial journey, how she got to where she is today. She started in the corporate world like I did and like a lot of you listening. |
| 0:39.0 | And then we're going to dive into the topic of this episode, which is helping, she helps |
| 0:44.5 | creative entrepreneurs with the making and selling of physical products. So we'll define that a |
| 0:50.4 | bit more. But if you've got a product-based business, she helps people, as she did |
| 0:55.4 | herself, to get that from idea to either being on the shelf somewhere or you wholesaling |
| 1:01.3 | or retailing, whatever the end game might be, but we'll walk through her insights and thoughts on |
| 1:06.4 | that process. If you want to receive more information about the how a business, including links to |
| 1:12.1 | the show notes page for this episode, just text the word biz, B-I-Z, to 31996. So Katie Hunt is the founder |
| 1:22.3 | of proof to product. She's also a business strategist, a mentor to, as I said, mostly creative entrepreneurs, but she works with all types of business owners these days. |
| 1:33.9 | She's connected hundreds of creative entrepreneurs through her in-person conference, which is called Paper Camp. |
| 1:41.3 | It's coming up in September again. |
| 1:43.4 | And online courses that she offers. |
| 1:46.2 | She's a firm believer in professional development, surrounding yourself with the community, |
| 1:50.7 | and pushing go even when you might not feel 100% ready. That's something that really stood |
| 1:56.6 | out to me, Katie, that I want to chat with you about. Yeah. Because that's such a common thing |
| 2:00.7 | that paralyzes us, right? We plan, plan, plan, and we don to chat with you about. Yeah. Because that's such a common thing that paralyzes us, right? |
| 2:01.9 | We plan, plan, plan, and we don't do anything. |
| 2:04.5 | Yep. |
| 2:05.8 | In 2017, Katie also launched her podcast. |
... |
Please login to see the full transcript.
Disclaimer: The podcast and artwork embedded on this page are from Henry Lopez, Levante Business Group, and are the property of its owner and not affiliated with or endorsed by Tapesearch.
Generated transcripts are the property of Henry Lopez, Levante Business Group and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.
Copyright © Tapesearch 2026.