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The Side Hustle Show

263: The Top 3 Amazon FBA Private Label Product Research Strategies for 2018 and Beyond

The Side Hustle Show

Nick Loper

Entrepreneurship, How To, Education, Business

4.71.6K Ratings

🗓️ 28 December 2017

⏱️ 49 minutes

🧾️ Download transcript

Summary

It's no secret that Amazon FBA is one of the hottest side hustles going right now, and it shows no signs of slowing down anytime soon. FBA is Fulfillment by Amazon, the program that allows you to list your own products for sale on Amazon, tap into their giant audience of customers, and have them handle all the shipping when orders come in. The trick is figuring out which which products to sell, and that's where Greg Mercer comes in. Greg has launched over 100 successful products on Amazon, including a few public examples like bamboo marshmallow sticks and hooded baby towels he shared on the JungleScout.com blog. Just those two products alone are earning $12k a month in profit, and he’s formed some cool partnerships with Doctors without Borders and Pencils of Promise to put the proceeds to good use. Now, you might remember Greg from an episode we did a couple years ago, How to Find Your First Amazon FBA Private Label Product. At that time, we talked about private label research and strategies for starting an FBA business. Since the landscape has changed a bit since then, I invited Greg back on the show to dive into how he's picking products today. The 3 strategies we cover are: Big demand / bad reviews. Big sales / poor marketing. New markets / immature listings. Greg also breaks down the criteria he likes to see in new private label products, how Amazon ranks products in their internal algorithm, and how he successfully launches his new products quickly. Full Show Notes and PDF Highlight Reel: The Top 3 Amazon FBA Private Label Product Research Strategies for 2018 and Beyond

Transcript

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0:00.0

Side Hustle Show 263, three Amazon FBA private label product research strategies for 2018 and beyond.

0:10.0

What's up, what's up, Nick, Loker here. Welcome to the Side Hustle Show because every expert was once a beginner.

0:16.5

Man, where did this year go? I don't understand how we're already at the end of December.

0:20.0

It was just a blur. But in any case, I've got an awesome show for you today actually bringing back

0:24.7

one of my most popular guests to talk about getting started with one of the most popular sign hustles.

0:30.3

Of course I'm talking about Mr. Greg Mercer, who we last heard from a couple years ago on episode 158.

0:37.0

Now, the side hustle in question is Amazon FBA, fulfillment by Amazon where you find a product you think will sell and has good profit margins

0:44.6

you send it into the warehouse and Amazon picks packs and ships it for you when

0:48.9

somebody buys it. It's a way for individual sellers and side hustlers to essentially tap into the world's largest

0:55.4

audience of buyers and a world-class logistics network.

0:59.2

Very cool stuff.

1:00.2

Now, Greg is the go-to guy for FBA stuff in general and specifically for private label product research.

1:06.4

This is where you launch your own brand based on what's already selling.

1:10.6

Greg has done this over a hundred times on Amazon, including a few public

1:15.1

examples like the bamboo marshmallow sticks, jungle sticks, and hooded baby

1:20.2

towels. Just those two products combined are earning 12 grand a month in profit and

1:25.1

Greg's doing some cool partnerships with Doctors Without Borders and Pencils of Promise with that income.

1:31.3

But how do you know what to sell? That's what this episode is about.

1:34.6

Greg is going to walk us through his three favorite product research strategies for 2018 and beyond. You're going to learn the exact

1:40.6

criteria he looks for in terms of competitiveness, sales, profit margin in

1:45.2

manufacturing.

1:46.6

This is really good stuff, but if you're driving, you're at the gym, you're out walking the dog,

...

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