don't rush time. Enjoy every moment, every lesson, every hurdle, every success. Be patient with

yourself and enjoy the ride.

Hey, hey, Emily Abadi here. You are listening to Episode 252 of Hurtle, a wellness-focused podcast where I talk to

inspirational people about everything from their highest highs and toughest moments to

essential tips on how to live, a healthier, happier, more motivated life.

We all go through our fair share of hurdles. My goal through these discussions is to empower you

to better navigate yours and move with intention so that you can stride towards your own big

potential and of course have some fun along the way today i am sitting down with joy

alan altamari she's the chief marketing officer over at sockony such an interesting time for me

to have this conversation with joy because we are talking about everything that's going on with

the brand right now sockony is in what I would think of to be a

reinvigoration phase. They are hot right now. I'm seeing Socony everywhere. And it's really

exciting. And also an interesting time to talk to Joy because of the tariffs, candidly. And I

had to ask her about that. And if it's something that they are concerned about as a brand right now.

Joy also talks to me about her upbringing.

She was a swimmer growing up in Chattanooga and how her relationship with sport really shaped

a massive part of her mindset and has empowered her to think differently and progressively

as a leader.

We also talk about her affinity for

lifting up other women, what it's like to be a woman in a leadership position over at Sockney,

and how she finds it critical to have her own board of directors that really inspire her to be

her best self. She talks to me about how motherhood has dramatically impacted her,

...