#251: Things I Wish I Would've Known Before Starting a Boutique with Amanda Christopherson, Owner of Beautique, and Somer Pickard, Owner of Sparkle and Sass

Boutique Chat

Ashley Alderson

Entrepreneurship, Business, Marketing

4.9 • 867 Ratings

🗓️ 17 March 2020

⏱️ 72 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

Amanda Christopherson, Owner of Beautique, and Somer Pickard, Owner of Sparkle and Sass, join us for today's episode "Things I Wish I Would've Known Before Starting a Boutique." These two boutique besties from South Dakota tell us about the ups and downs of owning a small business and why bigger isn't always better. Today's show is a true representation of individuals who prove success isn't defined by being the largest businesses in the game and how there's no one correct business model out there. Tune in for this candid conversation that's filled with some phenomenal tips every small business owner needs to hear!

Transcript

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0:00.0	All right, it's time for episode number 251, a candid conversation between two boutique besties
0:05.9	that started at the same time that live an hour apart but define success and their journey and
0:12.3	their path in business in two different ways. I think you guys are going to love this one.
0:26.2	Let's talk about your business, strategy, and the juicy details of what actually works, from mainstream fashion to fashion on Main Street and the entire ecosystem behind it.
0:31.1	How do we scale your company and do it with the balance and the happiness that we all seek?
0:35.8	Let's hear from those insiders, experts, and strategists
0:38.6	that actually make it happen. I'm your host, Ashley Alderson from the boutique hub, and I can't
0:43.1	wait to chat.
0:52.1	This is going to be a great one, you guys.
0:54.6	Get ready to meet both Summer and Amanda.
0:56.7	Two boutique owners, two boutique besties.
0:59.6	They live about an hour apart in South Dakota, but both, although they started at the same
1:04.0	time, have a little bit different business model.
1:07.0	Summer, who has a brick and mortar store was a two-time children's boutique of the year award
1:11.7	winner in the state of South Dakota and now sells women's apparel.
1:15.5	And Amanda was also a storefront boutique of the year winner in South Dakota and twice in
1:20.8	the top five global boutique of the year category.
1:24.2	Now, although these women have won these national accolades, they both are going to come to you
1:29.7	today to discuss their business, the different paths they've taken in business, and let you know
1:34.1	why it's important to build your tribe.
1:36.5	A tribe of 100 true followers beats a million fans any day of the week.
1:41.7	And this candid conversation is going to bring you behind the scenes
	...

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