251: Selena Soo, Business & Publicity Strategist

So Money with Farnoosh Torabi

Farnoosh Torabi

Entrepreneurship, Business

4.7 • 1.9K Ratings

🗓️ 21 September 2015

⏱️ 31 minutes

🔗️ Recording | iTunes | RSS

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Summary

Today's guest is someone I've proudly worked with to help me steer my previous book launch and elevate my business. And I think what she does to help clients is simply outstanding and one of a kind. I am a little biased, but I'm very, very serious here. Teaming up with her has been hands down one of the best investments I've ever made in growing my brand. I wanna welcome today, to the show, Selena Soo. Now after working in the non-profit world making around $42,000 a year, in New York City, which is hard in this city believe it or not. The most expensive city in the world! Selena decided in 2012 to go to business school and change gears, just go into a whole new career. And at first she was interested in PR, but realized that it just didn't give her the opportunity to do her favorite thing, which is to connect with people genuinely, without an agenda. So she decided to explore the idea of becoming a publicity and business coach, a service that she herself had paid for many times. Fast forward to today, she is a highly sought after business and publicity coach for visionary entrepreneurs, experts, and authors. And through her company, S2 Groupe, she helps her clients increase their visibility, build powerful relationships, and develop solid business strategies so they can reach the masses with their message. Selena writes for Forbes, Huffington Post, and Positively Positive. For more information visit www.somoneypodcast.com. Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

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0:00.0	So Money episode 251, Selina Sue.
0:04.0	You're listening to So Money
0:07.0	with award-winning Money Guru Farno Shtorabi.
0:09.0	Each day, get a 30 minute dose of financial inspiration
0:12.0	from the world's top business minds, authors, influencers, and from Farnus herself.
0:18.0	Looking for ways to save on gas or double your double coupons?
0:22.0	Sorry, you're in the wrong place. Seeking
0:25.1	profound ways to live a richer, happier life. Welcome to So Money.
0:37.6	Hello and welcome back to So Money everyone. I'm your host, Farnush Terabi. Today's guest is someone I've proudly worked with to help me steer my previous book launch and elevate my business.
0:46.0	And I think what she does to help clients is simply outstanding and one of a kind.
0:51.0	I am a little biased, but I'm very, very serious here.
0:54.9	Teaming up with her has been hands down, one of the best investments I've ever made and growing
0:58.7	my brand. I want to welcome today to the show Salina Sue.
1:03.6	Now after working in the nonprofit world making around $42,000 a year in New York City,
1:09.6	which is hard in this city, believe it or not, the most expensive city in the world.
1:15.0	Selina decided in 2012 to go to business school and change gears, just go into a whole new career.
1:21.6	And at first, she was interested in PR but realized that it just
1:25.4	didn't give her the opportunity to do her favorite thing which is to connect with people
1:30.6	genuinely without an agenda.
1:33.1	So she decided to explore the idea of becoming a publicity and business coach,
1:38.0	a service that she herself had paid for many times.
1:41.8	Fast forward to today, she is a highly sought after business and publicity coach for visionary
	...

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