249. $330K Launch WITHOUT Ads, Social Content, or Email Marketing

Cubicle to CEO

Ellen Yin

Entrepreneurship, Business, Marketing

5.0 • 580 Ratings

🗓️ 3 June 2024

⏱️ 49 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

You may be overcomplicating your launches… While in the midst of a health scare juggling appointments, surgeries, and literally being unable to speak for periods of time, list-building expert and business matchmaker Linda Sidhu still pulled off a $330K launch. She didn’t use any of the traditional methods during her launch to promote her offer, like ads, webinars, social media posts, or email blasts. All of her new buyers were referred by her network of clients, peers, and mentors. Linda is a testament to why community is the greatest lifeline for your business, and in this case study, she details exactly how she supercharged word of mouth sales to enroll 98 members for a $3500 offer. View the transcript for this episode at: https://otter.ai/u/CebrhCr66Sp3Ih3Tr-QyppCDbBk?utm_source=copy_url Connect with Linda: QUIZ: What’s Your Visibility It-Factor? https://www.lindasidhu.com/quiz Magic Match Workshop: https://www.lindasidhu.com/magicmatch Instagram: https://www.instagram.com/iamlindasidhu/ Facebook Group (Super Connected): https://www.facebook.com/groups/813848232379718 Links mentioned in the episode: Linda's quiz case study episode: https://link.chtbl.com/9i_s2XIR Hear more about her Mixermind: https://link.chtbl.com/xbfR6x4V Veronica Romney's Open House strategy: https://link.chtbl.com/rvhMPSCo Iconic business leaders all have their own unique genius. Take this quick 10 question quiz to uncover your specific CEO style advantage: https://ellenyin.com/quiz If you enjoyed today's episode, please: Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so we can repost you. Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Subscribe for new episodes every Monday. Join our C-Suite membership to get bonus episodes! Check out everything our members get at https://ellenyin.com/csuite Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

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0:00.0	Here in America, work is in trouble. We've offshored our manufacturing, sent away good jobs,
0:05.5	and lost so much ability to make things. American Giant is a company that's pushing back against
0:10.3	this tide. They make high quality clothing, sweatshirts, jeans, dresses, jackets, and so much more
0:15.9	right here in the USA. Visit American-dashgiant.com and get 20% off your first order when you use code
0:22.1	staple 20 at checkout. That's 20% off your first order at American dash giant.com. Promo
0:27.7	Cable 20. You're listening to Kivocal to CEO, episode 249. You may be over-complicating
0:34.1	your launches. While in the midst of a health scare, juggling appointments,
0:38.1	surgeries, and literally being unable to speak for periods of time, list-building expert in business
0:43.3	matchmaker Linda Sadoo still pulled off a $330,000 launch. She didn't use any of the traditional
0:50.5	methods during her launch to promote her offer, like ads, webinars, social
0:54.9	media posts, or email blasts. All of her new buyers were referred by her network of clients,
1:00.6	peers, and mentors. Linda is a testament to why community is the greatest lifeline for your business,
1:06.3	and in this case study, she details exactly how she supercharged word of mouth sales to enroll 98 members for a $3,500 offer.
1:19.2	Welcome to Cubicle to CEO, the podcast where we ask successful founders and CEOs, the business questions you can't Google.
1:27.4	I'm your host, Ellen Yin. Every Monday, go behind the business questions you can't Google. I'm your host, Ellen Yin. Every Monday,
1:30.0	go behind the business in a case study style interview with a leading entrepreneur who shares
1:34.7	one specific growth strategy they've tested in their own business, exactly how they implemented
1:40.1	it, and what the results and revenue were. You'll also hear financially transparent insights
1:46.0	from my own journey bootstrapping our media company from a $300 freelance project into millions
1:52.0	in revenue.
2:18.6	Hello, friends. Welcome back to the show. Today we get to welcome back, another guest who was previously on our show. You know and love her, Linda Sadoo, Queen of Quizes, also Queen of Networking and Collaboration and Connection. And that actually is exactly what we're going to be talking about in our case study today. So if you haven't listened to Linda's previous case study
2:23.2	on our show, that one was all centered around quizzes as a lead gen tool. So if you want to,
	...

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