248: Personal Brand vs. Private Life: Let's Discuss
The Goal Digger Podcast | Top Business and Marketing Podcast for Creatives, Entrepreneurs, and Women in Business
Jenna Kutcher | Entrepreneurship, Business Strategy & Marketing
4.8 • 12.3K Ratings
🗓️ 15 April 2019
⏱️ 51 minutes
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| 0:00.0 | You're listening to the Gold Digger Podcast episode number 248. |
| 0:05.5 | Turning your passion into a profitable business is like the ultimate dream, right? |
| 0:10.4 | But focusing in on those passions and really digging into what matters most to you and then |
| 0:14.8 | finding a way to turn it into a cash flow in a way that feels authentic to who you are, |
| 0:19.8 | that's like the entrepreneurial journey right there. |
| 0:23.0 | And while we've got so many distractions on top of multiple passions, finding focus is |
| 0:27.9 | easier said than done. |
| 0:29.8 | Now, our guest today is Kate Arons and she created the lifestyle brand Witt and Delight |
| 0:34.7 | and it started as a personal project just to get to know herself but became a resource |
| 0:40.0 | for over 3.3 million followers. |
| 0:43.2 | And what Witt and Delight does is it allows people to feel less alone in the ups and |
| 0:47.8 | downs of their journey through life. |
| 0:50.2 | Like when she says the world lifestyle brand, she's actually talking about combining life |
| 0:55.2 | and style. |
| 0:56.6 | She shares food and design and travel and publishes deeply personal essays to explore her journey |
| 1:01.6 | through things like divorce and mental illness and an undiagnosed learning disability. |
| 1:07.4 | But Kate and I today are kind of peeling back the layer. |
| 1:10.9 | We're talking about what she would do if she were to start back at square one and what |
| 1:15.6 | it's been like to build a personal brand that doesn't have to put her personal life |
| 1:20.0 | on blast all the time and how to know when to share the hard parts of life. |
| 1:25.8 | So today's interview is just really incredible. |
| 1:28.6 | It's inspiring to me in so many ways and we screwed the script and just had a conversation. |
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