Welcome to the How of Business with David Begin and Henry Lopez, the podcast that offers practical advice and tips on how to run and grow your small business.

The How of Business helps aspiring entrepreneurs and small business owners achieve their definition of success and overcome challenges that get in their way.

This podcast series focuses on the everyday common business issues,

challenges, and opportunities that face the small business owner. So here now are your hosts of the

How of Business, David and Henry. Welcome to this episode of the How of Business. It's Henry

Lopez and David, begin

here with you today and a special guest. David, why don't you share with us who we have with us today?

Yeah, we've got an exciting guest today. Tim Sanders, who was the chief solutions officer

of Yahoo.com, is on his own now, been a polarific author. I think if I said that correctly, he's written a number

of books, and his recent book here has just been released. But Tim and I have a little bit of

background. We grew up in the same town, and we were on the debate team together, and we were

debate partners. So we were great friends in high school and we were debate partners. And Tim

carried me to the state championship in New Mexico, which I'm very grateful for because I can use

that on my resume. And Tim went on and did some great things in college. He was a national champion

in college in extemporary, and he was speaking and went on to work for a number of different companies

and we'll get into that here in just a little bit. But Tim, we thank you so much for joining us.

And I will admit we are re-recording this because I messed up on the first one. So I want to

thank Tim so much for his graciousness to re-record our podcast. Hey, my pleasure.

Yeah, yeah.

So Tim was an early member of Mark Cuban and Todd Wagner's Broadcastcom.

That's where he started, which had the largest opening day IPO in history.

After Yahoo acquired the company, Tim was tapped to lead their value lab, which enabled sales

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