When should you quit? And winners, you've heard this expression before,

winners never quit and quitters never win. Sometimes that idea sends us into this state

of becoming workaholics and pursuing goals that are no longer worthwhile.

How do we know when to quit? I'm going to do. So I reread the book The Dip by Seth Godin and this book is very similar to other books that you might have read like

the Obstacles the Way by Ryan Holiday or Mark Manson's book the The Subtle Arts of Not Giving an F.

There's a lot of books out there, true grit, that talk about a similar idea about not quitting,

but is it creating an unhealthy culture around work and celebrating grinders and

what's the difference between all that stuff?

Now I'm going to share with you some of the big ideas from the book The Dip by South Godin.

And I'm hoping that by the time that I finish telling you some of the big ideas, I think

you too will see that there's a big difference between the things that I believe in and

living and staying in a toxic destructive relationship, whether it be at work or at home.

So we've all heard that expression from Vince Lombardi who once said

Quitters never win and winners never quit. Seth says that's a bunch of BS.

Winners quit all the time. They just quit the right stuff at the right time.

They quit the wrong stuff and they stick with the right stuff.

You have to have the guts to do one or the other.

And quitting, he says, is often a great strategy.

He points out something because the market loves a winner.

There's something called ZIPS law, ZIPF, ZIPS law, where they have done research

and studies that shows the value of being the best in the world. That number one is 10 times bigger than number 10.

And number one is 100 times bigger than number 100.

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