#2282 Neil Patel’s insanely powerful AI sales machine

Startup Stories - Mixergy

Andrew Warner

Money, Business, Tips, Education, Society & Culture, Mix, Ambition, Growth, 581719, Entrepreneur, Synergy, Startups, Improvement, Management & Marketing, Energy, Motivation

4.5 • 591 Ratings

🗓️ 24 October 2025

⏱️ 47 minutes

🔗️ Recording | iTunes | RSS

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Summary

I’ve been talking with founders who used AI to build companies, but aren’t getting enough customers. I found the perfect person to show them how to grow. Neil Patel has been on the cutting edge of AI marketing. He’s going to show us what’s working for his customers and his company. At the end of the conversation, you’ll see the exact process his company, NP Digital, is using AI to scrape yellow pages, create custom offers, and get clients.

Neil Patel is the co-founder of NP Digital, a global marketing agency serving clients such as Intuit, Canon, and Cartier. He’s also the creator of the SEO platform Ubersuggest and a leading authority on digital growth, named a top marketer by Forbes and The Wall Street Journal. Through his work, Neil helps businesses combine AI, data, and marketing strategy to drive measurable revenue.

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Transcript

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0:00.0	Hey there, Freedom Fighters. I'm doing a series of interviews with entrepreneurs about how they are building
0:05.4	AI-based businesses. It's called The Next New Thing. In this, towards the end, you're going to hear that we're doing a demo.
0:11.6	I think I did a pretty good job of describing what you're seeing on the screen. But if you want to actually see what's on the
0:16.0	screen, go to the next new thing.a.ai. Let's get to it.
0:21.2	You said the two things that will get AI for companies to pay for it and use it is save the money or make the money.
0:28.7	If you pay an engineer at $100,000 a year and cursor saves makes them 20% more efficient, that's $20,000 that I'm saving per year. I don't know what I pay per cursor per user, but it's definitely not 20 grand a year.
0:42.3	You gave me a search to put in, and so I'm putting it in right now on chat GPT. It's best CRM for small business. The top result is HubSpot CRM.
0:51.3	HubSpot. Roughly 13% of their signups come from LLM platforms, chat, GPT, perplexity, Gemini, etc.
0:59.4	Can you describe what it is that you're doing to get customers using this AI automation
1:04.4	process that we're going to go through?
1:05.9	Think about your ideal customers.
1:07.9	Imagine scraping yellow pages and their website, gathering their email
1:11.7	information and phone numbers, shooting them off at email with something that's value ad.
1:18.4	Neil Patel is the founder of NP Digital, the worldwide digital marketing agency that works with
1:24.3	Intuit, Cartier, Canon, and so many startups that you know and love.
1:28.5	Let's get to it.
1:33.1	Neil, you give a lot of talks about AI and marketing in general, and you gave a talk at HubSpot
1:39.1	recently where you asked the audience a question that had a shocking response.
1:43.0	What was the question?
1:44.3	When asked how many of them are using AI or chat GPT, almost everyone raise their hands.
1:50.1	When I asked how many of you guys are seeing an increase in revenue, literally no one raised their hand.
1:54.9	Wait, Neil, when you say using these tools, you're saying they're using AI for marketing purposes, for business growth purposes,
	...

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