MRR is up to 45.

45K.

Oh, 45, just on SaaS.

Just on SaaS, yeah.

So last time we were at 18, and so now we're at 45, so we're up about 150%.

You are listening to conversations with Nathan Latka, where I sit down and interview the top SaaS founders, like Eric Wan from Zoom.

If you'd like to subscribe, go to gitlatka.com. We've published thousands of these interviews,

and if you want to sort through them quickly by revenue or churn, cack, valuation, or other

metrics, the easiest way to do that is to go to gitlatka.com and use our filtering tool.

It's like a big Excel sheet for all of these podcast interviews.

Check it out right now at getlatka.com.

Hey, folks. My guest today is Brad Parker. He helps retailers automate their financing via his company, Formpiper.com. He's your 20-year veteran in

the pet retail space. Now, again, helping those retailers identify the proper SaaS products to grow

their business. Brad, you ready to take us at the top? Let's do it. Just be clear, this could be like

someone in Kentucky that runs a little miniature shop that sells fish, for example. And what do you mean when you say help them

find the right software to automate their business? Well, we start with the financing aspect of

Formpiper. So if you're a retailer selling high ticket items, typically you'll have more than one

finance option you use to present options to your customers. So we streamline that application process.

And since we've last talked, we've kind of turned it into a retail management software

where they're going to be able to aggregate their data and look to see which lenders are providing

them with the most revenue, which employees are running the most apps, who has the best

approval rate, who has the best close ratio. So you can actually turn the financing aspect of your business into a division

...