222: Reverse Interview: Our Social Media Plan with Molly Pittman

The Chris Harder Show

Chris Harder

Business, Entrepreneurship

4.9 • 1.5K Ratings

🗓️ 22 April 2019

⏱️ 60 minutes

🔗️ Recording | iTunes | RSS

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Summary

In This Episode You Will Learn About:

Working with family in business
Describing just what it is that our business is and what we do
The first e-course we ever created
Creating products from the right place
How we started our channels on social media + our strategy
The followers and content game
Gaining followers organically and with trades and ads
The two most important things you can do on Instagram
Engagement and responding to comments and DM's
The important moves OUTSIDE of social media
Being shared and asking others to share your content
How much is spent on my social media

Resources:

Show Notes

Today I have a special one for you! A few months back, my brother and I were interviewed on Molly Pittman's podcast, and today I wanted to share it with you all. Molly Pittman is a digital marketing expert and educator, and is the co-host of Perpetual Traffic, a digital marketing podcast. In this episode, you will hear about the layers we use to grow our social media, my brother, Nick's role in our business, what we spend to grow our brand, and SO much more. This interview episode is full of incredibly helpful advice and honesty, and being interviewed by Molly was an amazing experience.

Molly Pittman is a digital marketing expert and educator. She is the co-host of Perpetual Traffic, a digital marketing podcast that has been downloaded 3mm+ times. She has certified thousands of marketers in paid traffic and customer acquisition and personally spent $8mm+ on paid traffic channels like Facebook, Google, and Twitter while maintaining a positive return on investment. Molly started her career as an intern at DigitalMarketer.com in 2012, excelling to VP of Marketing in 2014. She held that position until 2017, when she started her own consulting agency. Most recently she is the Co-Founder of DigitalStrategyBootCamps.com, a 1-1 coaching and consulting service providing unique digital marketing plans to businesses, tailored to their goals. She now spends her time setting strategy for some of the world's fastest-growing companies.

Follow me on social media @ChrisWHarder on Instagram and check out www.ForTheLoveOfMoney.com

Transcript

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0:00.0	we what we do is we find a way to serve our audience in multiple different ways like you
0:04.2	mentioned the masterminds and online programs and membership programs and e-courses and live events you
0:11.0	name it because we love to serve in all those ways, and the more that you serve your audience, then of course in return, the more that you can monetize it.
0:21.0	Welcome, everybody, this is for the love of money where we are making you
0:26.0	unapologetic about your pursuit of success by sharing the tools, tips and
0:30.9	stories of those who have already made it my name is Chris tips and
0:35.0	each
0:38.0	stories of those who have already made it.
0:36.0	My name is Chris Harder,
0:38.0	and each week I will bring you incredible guests in order to prove that when good people make good money,
0:42.0	they do great things.
0:43.4	Hey everybody, welcome back to another amazing episode of For the Love of Money.
0:52.4	I'm really excited to share this episode with you today
0:55.0	because a while back my brother who as you know is our C.O. and literally the lifeblood of making anything happen in our business.
1:04.6	My brother Nick Harder and I were interviewed by the incredible Molly Pittman on her podcast,
1:10.0	Perpetual Traffic.
1:11.6	It's a Perpetual traffic podcast by Digital Marketer.
1:15.3	And she asked us all about our social media strategy, you know, what are the different five layers
1:22.1	to how we grow our social media, what are the different five layers to how we grow our social media?
1:24.4	What are the things behind the curtain that most people don't know about until somebody shares
1:29.0	it with them?
1:30.0	And what role does Nick play in making sure that we are getting the most efficiency out of our paid
	...

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