meta_pixel
Tapesearch Logo
Log in
The Goal Digger Podcast | Top Business and Marketing Podcast for Creatives, Entrepreneurs, and Women in Business

222: Paving Your Own Way in a Male Dominated Industry

The Goal Digger Podcast | Top Business and Marketing Podcast for Creatives, Entrepreneurs, and Women in Business

Jenna Kutcher | Entrepreneurship, Business Strategy & Marketing

Business, Marketing

4.812.3K Ratings

🗓️ 14 January 2019

⏱️ 53 minutes

🧾️ Download transcript

Summary

GIRL POWER! There are few industries more “male-dominated” than hunting and yet Eva Shockey has made a name for herself and found great success -- but not without some doubt, backlash, and beyond. Eva has created a brand that started in the outdoor industry and rapidly expanded into the mainstream media. Eva’s new book is a memoir of adventure, skill, healthy living and finding life’s true calling. She launched her own collection with Cabela’s AND she’s the first woman to grace the cover of Field & Stream solo in over 30 years. Today, she is going to teach us how to find your passion, chase what calls you (regardless of what people say), how to follow a family legacy while staying true to yourself, and how to be confident when you feel intimidated. GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/ GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/ GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/eva/

Transcript

Click on a timestamp to play from that location

0:00.0

You're listening to the Gold Digger podcast episode number 222.

0:05.6

With nearly two million followers across social media, Eva Shaki has created a brand that

0:11.9

started in the outdoor industry and rapidly expanded into mainstream media.

0:17.4

Eva's new book Taking Aim is a memoir of adventure, skill, healthy living, and finding

0:22.4

one's true life calling.

0:24.8

Taking aim tells Eva's story of her journey from non-hunter to hunter and reached the

0:30.1

top 150 books on Amazon.

0:32.9

She also recently launched the Eva Shaki collection of Home Decor across Cabela's locations

0:38.7

in Canada and in the US of A.

0:41.6

She became the second woman ever to grace the cover of Field and Stream and the story

0:46.0

she tells about this is amazing.

0:48.8

Eva has appeared on ABC's Nightline in the Fox Business Network as the new face of hunting.

0:54.6

She's also co-hosted Jim Shaki's Hunting Adventures, which happens to be her dad's show on

0:59.5

the outdoor channel for the last decade.

1:03.1

And there are a few more industries more male dominated than hunting and yet Eva has just

1:07.7

made this name for herself and found amazing success.

1:11.2

But not without some doubt, backlash, and beyond.

1:14.8

And so today she is going to teach us how to find your passion, follow what calls you,

1:19.8

regardless of what others say, how to follow a family legacy while staying true to yourself

1:24.6

and we'll talk about how to be confident when you feel intimidated.

1:28.5

Ultimately, she's going to share how you can make a career out of your calling.

1:33.0

I love her conversation with Eva.

...

Please login to see the full transcript.

Disclaimer: The podcast and artwork embedded on this page are from Jenna Kutcher | Entrepreneurship, Business Strategy & Marketing, and are the property of its owner and not affiliated with or endorsed by Tapesearch.

Generated transcripts are the property of Jenna Kutcher | Entrepreneurship, Business Strategy & Marketing and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.

Copyright © Tapesearch 2026.