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How Leaders Lead with David Novak

#215: Jeni Britton, Founder of Jeni's Ice Creams – Stay attuned to your instincts

How Leaders Lead with David Novak

David Novak Leadership

Entrepreneurship, Business, Management

4.8596 Ratings

🗓️ 28 November 2024

⏱️ 56 minutes

🧾️ Download transcript

Summary

When it comes to decision making, do you trust your instincts? Listen to this episode with Jeni Britton, the founder of Jeni’s Splendid Ice Creams, and learn from a leader who’s fully attuned to her creative instincts and knows how to trust her gut. Also, you’ve been warned: this episode contains graphic details of wildly creative ice cream flavors. You will get hungry. You’ll also learn: How to lead when you’re naturally shy and introverted One practical tip to use the next time you need a confidence boost Why you should differentiate your “company” from your “business” The power of an iterative, open approach to product development  Take your learning further. Get proven leadership advice from these (free!) resources: The How Leaders Lead App: A vast library of 90-second leadership lessons to stay sharp on the go  Daily Insight Emails: One small (but powerful!) leadership principle to focus on each day Whichever you choose, you can be sure you’ll get the trusted leadership advice you need to advance your career, develop your team, and grow your business.

Transcript

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0:00.0

What are we there for? We're there to serve our customers. If we serve our customers,

0:03.2

and of course our team too, then everything will fall into place. When we get that out of

0:08.7

when we start serving spreadsheets, when we start serving the bottom line or whatever,

0:15.2

then we lose track and the customers can tell.

0:31.9

Happy Thanksgiving and welcome to how leaders lead. I'm David Novak and every week I have conversations with the very best leaders in the world to help you become the best leader

0:37.1

that you can be.

0:38.8

Now, if you've had your share of turkey and stuffings and six kinds of casserole, then allow us to

0:45.8

take care of dessert. That's because my guest today is Jenny Britton, the founder of Jenny's

0:51.8

ice creams. Ginny started making ice cream by hand in Columbus, Ohio, more than 20 years ago.

0:59.2

Today, Jenny has sold 10 million pints of ice cream and more in wildly creative flavors

1:07.2

like, are you ready for this?

1:09.1

Iced molasses gingerbread, bay leaf cheesecake, and my

1:14.3

personal favorite, Brambleberry Crisp. Ginny describes herself as naturally quiet and introverted,

1:22.4

which is not always the personality we associate with leadership. But in my experience, some of the best leaders are

1:29.2

built that way. They have rich and vibrant interior lives with an endless source of inspiration

1:35.8

and a highly developed sense of intuition. That's how Jenny leads. And I know it's going to inspire

1:42.8

you to get more attuned with your own instincts

1:45.7

and creativity. And yeah, it's going to make you hungry for some ice cream. So here's my

1:52.3

conversation with my good friend and soon to be yours, Jenny Britton.

2:02.3

Jenny, I have to tell you, ice cream has to be the happiest product in the world.

2:07.8

And I got to ask you, how much joy does it give you being an ice cream savant?

2:15.2

I would say just an immense, I mean, really an immense amount of joy.

...

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