4.9 • 868 Ratings
🗓️ 15 February 2019
⏱️ 60 minutes
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Break the Wheel: Question Best Practices, Hone Your Intuition, and Do Your Best Work by Jay Acunzo
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https://www.salesartillery.com/marketing-book-podcast/break-the-wheel-jay-acunzo
Our world is flooded by advice, ideas, and experts, but we shouldn't make decisions based on "best practices." Instead, we should do what works best for us, building careers and companies with the sort of clarity that leads to exceptional work. Only, first, we need to escape the endless cycle of stale approaches and trendy tactics that holds us back. We need to Break the Wheel.
In this quick-hitting, powerful book, keynote speaker and podcaster Jay Acunzo hands us a sledgehammer. With a diverse range of real-world stories, Break the Wheel offers a simple but powerful way to think for yourself when surrounded by conventional thinking. Along the way, Acunzo offers six fundamental questions to ask in any situation to start making the best possible decisions, regardless of the best practice.
Stop relying on generic advice. With this book, say goodbye to average work and hello to doing your best.
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0:00.0 | Hey there this is Jay O'Conzo, author of the book, Break the Wheel, |
0:03.1 | question best practices, hone your intuition, and do your best work. |
0:06.5 | And you are listening to the marketing book podcast, |
0:09.6 | the best podcast on the planet, my estimation with the funniest host probably most handsome too. |
0:16.1 | Welcome to the marketing book podcast helping you keep up with the smartest thinking |
0:20.7 | in the quickly changing field of modern marketing. And now here's your |
0:25.2 | host Douglas Burdett. |
0:27.2 | Hello, thanks for joining me on the marketing book podcast, where each week I publish an interview |
0:31.3 | with the author of a new marketing or sales book and which was named by LinkedIn as one of 10 podcast that will make you a better marketer. |
0:39.0 | My goal for this podcast is to help you discover new ideas in order to succeed in the quickly changing |
0:44.8 | field of modern marketing and sales. Don't worry about taking notes you can find |
0:48.2 | links to everything linkable in this episode's show notes at marketingbook |
0:52.0 | podcast.com and since you're a |
0:54.4 | listener to the marketing book podcast if I can recommend a specific marketing or |
0:58.0 | salesbook or some other helpful resource that I know of for whatever situation you |
1:02.0 | find yourself in. |
1:03.0 | Feel free to connect with me on LinkedIn where we can chat and I'll try to point you in the right direction. |
1:07.0 | Also, I'd like to thank our sponsor Blinkist. |
1:10.0 | Blinkist is an app that takes the key insights from the best non-fiction books and distills them |
1:14.6 | into a format that you can read or listen to in just 15 minutes on your smartphone. |
1:19.2 | Several of the books featured on the marketing book podcast are on Blinkist. Right now |
1:24.7 | Blinkist has a special offer for marketing book podcast listeners where you can sign |
... |
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