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The How of Business - How to start, run, grow and exit a small business.

209: 7 Levers for Growth with Pete Williams

The How of Business - How to start, run, grow and exit a small business.

Henry Lopez, Levante Business Group

Entrepreneurship, Business

4.7522 Ratings

🗓️ 15 October 2018

⏱️ 54 minutes

🧾️ Download transcript

Summary

7 factors that drive profits in your small business with Pete Williams, an entrepreneur, adviser, marketer and the author of "Cadence - A Tale of Fast Business Growth". Pete shares his unique entrepreneurial journey - from Australia, to working for an athletic shoe retailer in South Florida, and back to Australia to begin his entrepreneurial career. We then chat about some of the key lessons to help small business owners grow their businesses, including focusing on 10% improvements in 7 key business areas.

Henry Lopez is the host of this episode of The How of Business show – dedicated to helping you start, run and grow your small business. (TheHowOfBusiness.com)

Transcript

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0:00.0

Welcome to the How of Business with Henry Lopez and David Begin, the podcast that helps you start, run, and grow your small business.

0:12.8

And now here are your hosts.

0:15.3

Welcome to this episode of The How What Business.

0:17.5

This is your host, Henry Lopez.

0:19.7

Before we get started, I want to say thank you to

0:22.3

Katie. Katie is a longtime listener from New Brunswick, New York. And so Katie, thanks for being a

0:29.3

listener of the Howa Business. Today, I have a great guest. His name is Pete Williams. Pete,

0:34.4

welcome to the show. Henry, thank you for having me. Excited to be here.

0:38.3

Absolutely.

0:38.9

Great to have you.

0:39.5

He's just returned back to Melbourne, Australia.

0:43.1

And so thanks for being up early your time to be with us.

0:47.6

Pete is an entrepreneur, an advisor, a marketer, and an author.

0:52.7

He is a Southern Region finalist for the Ernst & Young

0:56.3

Entrepreneur of the Year program and a small business icon recipient and an Australian

1:02.2

business award winner for marketing excellent. He's also the co-founder of numerous businesses

1:07.9

across varying industries from telecommunication services to

1:12.4

e-commerce.

1:13.7

He's been referred to as Australia's Richard Branson, which is high praise, obviously, in

1:19.7

the area of media, rather in various media publications.

1:24.0

And Pete first made his name for himself when at age 21, he sold Australia's version of Yankee Stadium called the Melbourne Cricket Ground for under $500.

1:35.4

You can read about this in his book, How to Turn Your Million Dollar Idea into a Reality, but of course you know I'm going to ask him about it here in a minute.

...

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