Welcome to the perfume room.

My send to the day today is a brand new launch from Ares Parfam's, and that is Mother's Milk.

Oh, my God, I love this perfume, which should be surprising to no one, because it's

kind of everything I love in one single bottle. But as you know, I think the world of Barbara Herman,

and of course, I think Antoine Lee is one of the most brilliant perfumers of all time, and together

what they've created with Aris is so singular, interesting, and well-crafted. And Mother's Milk

is no exception. In fact, to me, Mother's Milk is next level. It's a quirky, lactonic, suede,

rose, or a scent, and it also happens to fall dead center in my Tender Weird 2026 trend prediction,

as many of you have pointed out. It's comforting, but a little

challenging, palatable and familiar, but ultimately new and unique. And more specifically,

it's entirely based around the idea of breast milk. That's all raven, it's the future I can see.

Here's the thing, though, if you have been listening to my trend forecasting episodes over the years,

you may recall that I've been positing for the last few years that we have finally entered this postmodern era of gourmonds,

and that what I think that might look like is the most deconstructed primary form of gourmonds,

where milk accords devolve into

breast milk, and where pastry accords become flour, eggs, butter, sugar, starch, cereal, and bread

notes. And I simply cannot talk about this prediction without acknowledging who was the first

to do it and who was the first to articulate it, or at least articulate it to me.

It being taking a trend to its most postmodern final form.

And do you know who that is?

It's Antoine Lee and Barbara Herman.

They are the duo that I would most trust and want to take me on a breast milk journey, and they did.

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