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The Art of Online Business

2017 Facebook Ads Lessons + What to Expect In 2018

The Art of Online Business

Kwadwo [QUĀY.jo] Sampany-Kessie

Team Building, Online Business, Outsourcing, Marketing, Facebook Ads, Business Scaling, Business, Online Marketing, Productivity, Evergreen Sales Funnels, Podcasting, Youtube, Entrepreneurship, Social Media

4.8828 Ratings

🗓️ 3 January 2018

⏱️ 45 minutes

🧾️ Download transcript

Summary

For this first podcast episode of 2018, I’m taking a look back at some of the big lessons that I learned about advertising on Facebook in 2017. ‍‍ Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads help‍‍ ‍‍ ‍‍ I’m also looking ahead at what to expect in this year in terms of Facebook advertising, and online marketing in general, and sharing this with you. It’s not enough to just be running multiple campai...

Transcript

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0:00.0

This is the show where I bring it to best tips, tactics, and strategies for using paid traffic to grow your business on autopilot.

0:12.2

You also hear what's working and not working right now from the top minds in online marketing

0:17.6

so that you can get more leads and sales every day without having to

0:21.7

empty your wall in the process. All right, let's jump into it.

0:28.5

Hey, hey, what is up, everyone? Welcome back to the Art of Paid Traffic Podcast. First episode of

0:33.1

2018. I am your host, Rick Mulready, and this is episode number 172. Happy New Year, everybody. Hope

0:40.0

your holidays were awesome. Really appreciate you for giving me your time today. On the show today,

0:45.3

I thought we'd take a look back on some of the big lessons that we learned from advertising on

0:50.4

Facebook in 2017. And then also take a look ahead to this year here in 2018 and what to

0:57.0

expect on Facebook and also in online marketing in general. Really excited to take you through

1:03.5

this solo episode over the next few minutes here. Before we dive into it, I want to let you know

1:08.8

that I'm going to be in London for a few days in late January.

1:12.2

My wife and I are going to go back to Paris for a few weeks later this month here in January.

1:17.2

And while we're over there, we're going to go over to London for a few days.

1:20.8

And while I'm in London, I'm going to do a one-day Facebook ads workshop on Friday, January 26.

1:27.4

This is something that I get asked about all the time.

1:30.1

People hear about the workshops I do here in San Diego. And people are like, when are you going

1:34.3

to do one in Europe or, you know, in London or Paris when you're over there? And it is on, game on.

1:40.8

So at this one day London Facebook ads and business building workshop, this is where

1:46.4

we're going to be talking about cutting edge Facebook ads strategies and online business building

1:51.1

strategies also. We're going to get into the tips and tactics that are working right now to

1:56.7

grow and automate your business. I'm going to be limiting this to just 10 people, so you're going to be surrounded by other

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