20 Tactics to Optimize Every Social Media Post (Part 1) | #TomFerryShow

The Tom Ferry Podcast Experience

Tom Ferry

Education, Business, Self-improvement

4.7 • 1.1K Ratings

🗓️ 3 March 2020

⏱️ 28 minutes

🔗️ Recording | iTunes | RSS

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Summary

Part of being a good leader is recognizing when someone else is better suited for a role than you are. Case in point: Today’s #TomFerryShow guest host Jason Pantana discussing social media tactics! That’s right… I asked Jason to fill in for me and he nailed it, sharing 20 Tactics to Optimize Every Social Media Post. You won’t want to miss his hacks when it comes to: Ideal video runtimes The importance of an attention-grabbing thumbnail Why subtitles are critical And many more topics you might have never thought of! Get more from your efforts with Jason’s expert advice…

Transcript

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0:00.0	For the majority of my life I have been passionate and dedicated about changing lives and growing businesses
0:06.5	through synthesizing from the very best their strategies, their tactics, their mindset techniques to help you and your business grow. their
0:13.0	tactics, their mindset techniques to help you and your business grow.
0:15.0	Join me as we take it to the next level.
0:18.0	Welcome to the Tom Ferry Show.
0:20.0	My name is Jason Pantana.
0:21.0	I'm a business coach in National Speaker of Tom Ferry.
0:24.0	Today I get to be the host of the Tom Ferry Show and I have a super important topic for us to cover today.
0:29.0	It is how do I optimize every single one of my social media posts on Facebook on
0:34.4	Instagram on YouTube on LinkedIn no matter what platform I'm on how do I optimize it
0:39.6	why so that people actually see the content because here's the challenge that so many
0:43.7	agents and business owners are facing right now in today's marketplace.
0:47.6	It's they're putting all this time and energy and effort into building great
0:51.4	social media content. The kinds of videos and
0:54.1	posts that people want to see, it adds value. They engage with it, but the problem is
0:58.4	most followers on Facebook, on Instagram, it doesn't matter the platform,
1:02.7	most followers if you rely just upon the algorithm.
1:05.4	If you just post it and hope for the best
1:07.4	won't see the content.
1:09.0	And it's kind of like the old saying,
1:10.4	like if a tree fell in the forest and nobody was around did it make a sound.
1:14.1	The same is true here like if you post on social it might be amazing but if nobody
	...

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