#196 S2 Episode 65 - From Falling into Sales to Helping Teams Recruit Top Sales Talent with Bryan Whittington

Sales Transformation

Leadium

Sales Tips, Sales Training, Founder Led Sales, Marketing, Selling With Video, Founder-led Sales, Sales Prospecting, Management, Sales Management, Business, Sales Advice, Daily Sales Tip, Sales Leadership, Social Selling, Collin Mitchell, Enterprise Selling, Sales Mindset, Outbound Sales, Sales Podcast, Sales

5.0 • 2.1K Ratings

🗓️ 18 November 2021

⏱️ 29 minutes

🔗️ Recording | iTunes | RSS

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Summary

This episode of the Sales Transformation Podcast with Collin Mitchell features Bryan Whittington, Founder at ebs/growth. Bryan starts the show by sharing his previous life as a pilot, stumbling upon sales, and falling in love with it. He shares some of his top strategies, including questioning strategies, and the importance of asking challenging questions to uncover the root cause of the issue you're trying to solve. Core requirements here for sellers include acting assertively and confidently while navigating these questions and deploying active listening. Another very important piece is to not dismiss prospects who can't afford you. Some of the best referrals come from prospects who believe in your product or service. Another reason to leave conversations like this on a positive note is that these non-paying clients may very well become paying customers in the future if you provide them with a memorable sales process.

Transcript

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0:00.0	Sellers are told to sell to the persona, but what if there was a better way to be
0:06.2	more authentic by personalizing the entire sales process all the way from
0:11.5	prospecting to closing.
0:13.7	Humantic AI makes this possible. You can gain personality insights that enable
0:20.1	you to sell the way your buyers want to buy. Head over to Humantic.ai to claim
0:26.4	your free trial so you can book more meetings and close more deals.
0:37.6	Buying behavior has changed. Prospects don't click on links and emails anymore
0:42.7	and they don't watch the videos you spend hours creating every week. Instead,
0:47.4	send personalized gifts and memes using video. You can quickly create engaging
0:52.2	personalized content that immediately grabs your prospect's attention, helps
0:56.8	you stand out in the inbox and does it all without forcing them to click
1:00.6	anything or go anywhere. Head over to vidu.io slash salescast to sign up for
1:07.9	free and spend less time getting your messages across and more time selling.
1:21.7	In the world of sales, you either sink, swim or break through to the next level.
1:27.2	My name is Colin Mitchell and this is sales transformation. A new kind of
1:32.2	sales show designed to bring you through the epic life-changing moments of
1:36.4	elite sellers so you can experience your own sales transformation.
1:44.2	Alright, welcome to another episode of sales transformation. Today I've got a
1:48.8	fantastic guest for you today. I'm going to be talking with Brian Winnington.
1:52.5	He's the founder at EBS Growth. He's a student of sales with over two
1:57.3	decades of sales, sales management and leadership both in the military and
2:01.0	entrepreneurial sectors. Now leading EBS growth in helping to higher top
	...

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