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So Money with Farnoosh Torabi

1939: The Hidden Cost of Competition. Is it Worth It? (Encore)

So Money with Farnoosh Torabi

Farnoosh Torabi

Business, Entrepreneurship

4.7 • 2K Ratings

🗓️ 2 February 2026

⏱️ 36 minutes

🧾️ Download transcript

Summary

Imagine a world where you were no longer expected to compete. That’s the world today’s guest, Ruchika T. Malhotra, invites us to imagine—and to start building.


You may remember Ruchika from her last appearance on So Money, when she turned our understanding of imposter syndrome upside down, revealing it not as a personal flaw, but as a systemic one. Her new book, UNCOMPETE: Rejecting Competition to Unlock Success, does something equally radical: it questions the very belief that competition is healthy—or even necessary—for success.


Ruchika argues that our obsession with rivalry and scarcity thinking has made us anxious, exhausted, and disconnected. She calls for a new framework built on collaboration, abundance, radical generosity, inclusion, and solidarity—principles that might sound soft, until you realize how much they fuel innovation, well-being, and long-term wealth.


*This episode first aired on October 29, 2025.*

Learn more about Farnoosh's upcoming literary workshop Book to Brand. Early bird registration is now open!


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Transcript

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0:00.0

redefining success in a world obsessed with winning, the cost of competition.

0:06.5

You're listening to So Money with award-winning money guru Farnoosh Torabi.

0:11.3

Each day, get a 30-minute dose of financial inspiration from the world's top business minds,

0:16.5

authors, influencers, and from Farnoose yourself.

0:20.5

Looking for ways to save on gas or double your double coupons?

0:23.6

Sorry. You're in the wrong place.

0:26.6

Seeking profound ways to live a richer, happier life.

0:29.6

Welcome to So Money.

0:32.6

My hope is just to reach out to those people and say for a moment like,

0:36.6

hey, if you could slow down

0:38.0

those automatic processes and just ask, do I want to engage in competition right now or not?

0:44.0

That's all I want more of us to do. And if I can change one or two people to think differently on

0:49.8

that, I feel like my work is done. That blows my mind.

0:56.0

I'm going to start doing that.

0:57.8

Welcome to So Money, everybody.

0:59.2

I'm Farnished Tarabi.

1:00.5

Really excited for this episode.

1:03.1

Because imagine a world where you were no longer expected to compete.

1:08.0

Your worth wasn't tied to winning or outperforming or outshining the person next to you

1:13.5

or the peer in your industry. Success wasn't a race, but a collaboration. And that is the world,

1:19.2

our guest today invites us to imagine and to start building. Ruchika Melhotra, you might remember

1:26.0

her from her last appearance on So Money. She is the

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