187: Traffic Hacks for 2016 and Beyond, with Neil Patel

The Side Hustle Show

Nick Loper

How To, Entrepreneurship, Business, Education

4.7 • 1.6K Ratings

🗓️ 4 August 2016

⏱️ 26 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

Before people can do business with you, they have to know about you, and before they know about you, they have to find you. And that’s universal, whether you’re running a brick-and-mortar shop, an ecommerce store, a blog, or a virtual consulting business. Neil Patel is a master at solving the first step in that equation: getting people to find you. Through SEO, content marketing, and social media, we go through the traffic generation tactics that are working today. Neil runs a handful of online projects, including NeilPatel.com, QuickSprout.com, and the heatmap software tool CrazyEgg.com. His latest project is a book called HUSTLE (a title I can definitely get behind), due out in September and all about how you can (and must) make your own luck in an economy rigged against you. This episode is all about how new and experienced content creators can get more visitors to their work. Don’t have a blog yet? My free blogging course shows you step-by-step how to get started. Full Show Notes and PDF Highlight Reel: Traffic Hacks for 2016 and Beyond, with Neil Patel

Transcript

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0:00.0	Side Hustle Show 187, Traffic Hacks for 2016 and Beyond, with Neil Patel.
0:05.0	If you want to start a blog of your own, check out my free video series at blog starter
0:08.9	course. I'll show you step by step how blogs make money and how to get your site online for less than you might think.
0:15.1	Welcome to the Side Hustle Show, where aspiring part-time entrepreneurs learn how to turn their
0:20.7	side hustle dreams into reality.
0:23.4	Because your 9 to 5 may make you a living,
0:25.8	but your 5 to 9 makes you alive.
0:28.5	And now your host, Nick Loper. Loper What's up, Nick Loper here.
0:36.6	Welcome to the Side Hustle show.
0:38.0	Today we're talking content marketing with the one and only Neil Patel, who's used primarily free content to build several million dollar businesses including crazy egg and kiss metrics
0:47.0	He also writes to popular blogs Neil Patel.com and Quicksprought.com so you know his stuff works but I wanted to see if we could reverse engineer some of the tactics that go into that and especially when we're just starting out.
1:00.0	What you'll hear in this episode are some specific actions that you can take to drive more traffic to your website, both from social media and from Google.
1:09.2	So we're going to cover content, kind of like idea validation, what it takes to compete for attention in today's market,
1:15.3	the common mistakes Neil sees new bloggers making, and if you've been at it for a while,
1:20.4	some interesting hacks to make the most of your existing content and audience.
1:25.2	So I put together a free PDF download with all of Neil's top tips.
1:29.3	You can download at side hustle nation.
1:31.2	com slash Neil.
1:32.3	So stick around.
1:33.0	Actually, stick around to the end of the episode to hear Neil's answers to a couple questions
1:37.4	from the Side Hustle Nation community, including the interesting way he landed Tech Crunch
1:42.1	as a client for SEO consulting in his early days
	...

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