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I'm your host, Keith Weinhold. What exactly makes a good turnkey real estate

provider for you? That's the theme of our show today. We'll bring in a guest to discuss that

shortly. But first, I want to talk to you about marketing of your property for prospective tenants

and attracting prospective buyers because it is springtime and more properties

are on the market, not just for rent, but for sale. And now look, I know that most real estate markets

are really bustling in the United States and Canada and elsewhere right now such that in some

places you could do nothing more or have

your manager do nothing more than stick a for rent sign or a for sale sign in the yard

and you're probably still going to get some bites. But don't just stick a sign in the yard.

Think about how that limits your pool of

interested renters or buyers. And I know it sounds a little weird since seemingly everyone

has been using the internet for about 20 years, but you'll still generally get a somewhat

more sophisticated person that looks at online listings

than that those who merely respond to a sign. One of the most important things that you can do

before marketing your available property is to improve the appearance of the front of the property

because that is curb appeal right here.

It is said that people make up their minds about you as a person in seven seconds.

Okay?

And first impressions matter with real estate too.

Window shutters, a mowed lawn, a trimmed hedge, really simple

landscaping improvements like some well-placed colorful plants or flowers or hanging flower baskets

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